Course Lab: Lessons from Successful Online Course Creators
Want to create a hugely successful online course, one that has a major impact on the lives of your students? If you want to learn how to create online courses from the best, you turn to Mirasee; and if you want to host that course, you can’t go wrong using the powerful platform, Ruzuku. Ruzuku co-founder Abe Crystal and Mirasee founder and CEO Danny Iny know what it takes to stand out and be successful in the online courses industry. And now they’re teaming up to share this intel with you in their new Course Lab podcast. In every episode, Course Lab showcases an entrepreneur/course creator who is nailing it with their online course -- and not because they’re teaching people how to make more money. In fact, most of these creators occupy unusual or overlooked niches, like music, writing for video games, overcoming inherent bias, and finding your life purpose. Turns out, the key to their success all comes down to their online course design. In this podcast, Danny and Abe reveal the most important design tactics that are making all the difference for these online course creators -- and how you can implement them in your own online course. So if you want to create a successful online course that changes the lives of your students, this is your big chance to learn how it’s done from the best in the industry!
Q & A with Danny and Abe
May 16, 2022 • 24 MIN
As promised, one last surprise before we head into the new season. This week, Danny and Abe offer in-depth insight with answers to some of our most frequently asked questions. Get ready, you’re going to want to hit that repeat button!
Planting or Harvesting? (Danny Iny)
May 9, 2022 • 28 MIN
We’ve wrapped up our special 4-part series on course-building platforms. Before we head into the new season, Danny and Abe have a couple of surprises. This week, Abe interviews Course Lab’s own co-host, Danny Iny, course pioneer and CEO of Mirasee.
Know Your Audience (Abe Crystal)
May 2, 2022 • 24 MIN
For this special 4-part series, Danny and Abe have been interviewing CEOs of successful course-building platforms. This week, Danny talks with Course Lab’s own co-host, Abe Crystal, co-founder and CEO of Ruzuku.
Limitless Opportunity (Greg Smith)
April 25, 2022 • 31 MIN
For this special 4-part series, Danny and Abe interview CEOs of successful course-building platforms. This week, we talked with Greg Smith, co-founder and CEO of Thinkific.
Courses & Community (Gina Bianchini)
April 18, 2022 • 29 MIN
For this special 4-part series, Danny and Abe interview CEOs of successful course-building platforms. This week, they talk with Gina Bianchini, co-founder and CEO of Mighty Networks.
Spooling Up (Chris Badgett)
April 11, 2022 • 25 MIN
For this special 4-part series, Danny and Abe interview CEOs of successful course-building platforms. First up is Chris Badgett, founder and CEO of WordPress®-based LifterLMS.
How to Profit From Course Lab (Danny Iny)
April 10, 2022 • 2 MIN
Mirasee FM’s director introduces this bonus clip, where Danny Iny, co-host of Course Lab, explains how to profit from the special four-part series on course platforms that begins tomorrow. Hint: It’s not a buyer’s guide.
The Flywheel Effect (Patty Block)
March 14, 2022 • 22 MIN
Course Creator Patty Block creates hybrid courses that help female business owners get out of their own way and get results - fast! Listen in to find out how she is creating powerful and profitable momentum by trusting the process.
Über-Niche Success (Anke Herrmann)
March 7, 2022 • 21 MIN
Think niching down is too limiting? Think again. Seamstress and course builder Anke Herrmann finds success teaching Flamenco dressmaking via online courses. Tune in to learn how she turned her passion into income.
Build Better Beta (Ellen Finkelstein)
February 28, 2022 • 21 MIN
We may know that it’s vital to pilot our courses, but how can we get the most out of that initial testing? That’s what Ellen Finkelstein, founder of Change the World Marketing, set out to discover. Tune in to hear her unique approach to course piloting.
Binge-Worthy Content (Bradley Morris)
February 21, 2022 • 26 MIN
If you’ve ever struggled with creating engaging content, then this is the episode for you! Bradley Morris, founder and CEO of Majik Media, is a wizard when it comes to creating the ultimate course experience, and it’s more simple than you might think.
High-Ticket Power (Joel Erway)
February 14, 2022 • 29 MIN
Want to scale your online course business, generate more revenue and reach more people without longer hours or a bigger marketing budget? Course-selling expert Joel Erway explains how to do it in this compelling, can’t-miss, mini-masterclass episode.
Course Cred (Gini Dietrich)
February 7, 2022 • 21 MIN
How do you solve for legitimacy, credibility and industry recognition? Course creator and PR visionary Gini Dietrich literally wrote the book on it! Listen in as the creator of the PESO PR Model shares invaluable insights for course success.
Hip Course Vibes (Tad Hargrave)
January 31, 2022 • 23 MIN
Get in the groove with course creator Tad Hargrave’s unconventional marketing strategies and course structures. From pay-what-you-can workshops to clean-your-room homework, Tad’s non-traditional approach proves you don’t have to sell your soul for success.
The Science of Change (John Austin)
January 24, 2022 • 21 MIN
Course creator and behavioral scientist Dr. John Austin shares his perspective on using his scientific expertise to help clients implement real, meaningful change. His unique blend of combining expectations, choices and consequences can actually save lives!
Leveling Up (Jeff Perry)
January 17, 2022 • 20 MIN
Course creator Jeff Perry talks about leveraging time to meet demand and increase revenue by creating a course with varying support options. His success lies in avoiding stereotypes and getting feedback from clients to take them to the next level.
A Personal Approach (Mary Duggan)
January 10, 2022 • 21 MIN
Course creator Mary Duggan explains how initial market research and a deep understanding of her ideal client contributed not only to igniting her passion for helping those clients but also to a 100% completion rate on her first course!
Staggering Engagement (Ian Roberts)
January 3, 2022 • 25 MIN
Course creator Ian Roberts breaks down the key elements that contribute to his courses’ staggering engagement and completion rates. Danny, Abe and Ian discuss the importance of a strong foundation, small wins, and preserving quality in growth.
Team’s Pick: Your DNA Results
December 20, 2021 • 30 MIN
Mirasee FM producer Cynthia Lamb chooses her favorite episode of the season to run again during the holiday break. Hear how industry pioneer Diahan Southard created an online course about DNA results that was fascinating and understandable.
The Missing Piece (Mary Williams)
December 6, 2021 • 21 MIN
In this episode of Course Lab, Mary Williams, founder of Sensible Woo, shares course-creation gold with her story of tech meets woo-woo. Listen in as Danny, Abe and Mary discuss how to find the missing piece for developing a uniquely marketable course.
Course Lab Presents Once Upon a Business
November 29, 2021 • 14 MIN
In this bonus episode of Course Lab, Abe Crystal introduces a new show to the Mirasee FM podcast network. In Once Upon a Business, Lisa Bloom, the Story Coach, reads a folk tale and pulls out business lessons that you can apply to your own course and course business.
Create Transformative Learning Journeys (Mel Stanley)
November 22, 2021 • 18 MIN
Mel Stanley, founder of FirstWoman.rocks, takes a hammer to the glass ceiling with her course and coaching practice for women. Not only that, but in this episode of Course Lab, that hammer is aimed at the concept of “online courses” itself. Listen in as Abe and Danny coin a new term.
Start by Tackling the Important Problem (Sharon Richmond)
November 8, 2021 • 22 MIN
Sharon Richmond, founder of Leading Large, starts with defining the hard and meaningful problem before creating a course. In this episode of Course Lab, Danny and Abe talk to Sharon about Candid Conversation, a very focused course to help senior leadership begin to build a candid culture in their business.
Bold Business Model Levels the Playing Field (Trevor Page)
October 25, 2021 • 29 MIN
In this episode of Course Lab, Danny and Abe talk to Trevor Page, founder of Crafty Codr Inc., about his Java Bootcamp and his bold business model, which levels the playing field and creates employable students.
A Fresh Approach for Adding Online Courses to Your Business (Abe Crystal)
October 18, 2021 • 17 MIN
In this special episode Abe Crystal, CEO of the online course platform Ruzuku, shares with co-host Danny Iny a fresh approach for adding online courses to your business. A detailed description of this approach can be found in Abe’s new book, The Business of Courses.
All the Necessary Elements for Transformation (Melinda Cohan)
October 11, 2021 • 24 MIN
Most coaches don't like running a business, says Melinda Cohan, CEO of The Coaches Console. Her online course, The Coaching Business System, runs students through the groundwork of setting up business systems, providing them with all the necessary elements for their transformation. In this episode of Course Lab, Danny and Abe dive into the expert design of Melinda’s course; its mixture of content and community and its rare results guarantee.
How Students’ Lived Experiences Lead to Innovative Course Design (Sara Eisenberg)
September 20, 2021 • 22 MIN
It can be hard to talk about racial and gender equality. But Sara’s course, Radical Inclusion Immersion, creates an in-depth curriculum based upon students’ lived memories and experiences, leading to transformation and empathy. In this episode of Course Lab, Danny and Abe talk to Sara Eisenberg about her course and its innovative course design.
The Exponential Power of a Group (Jackie Roberge)
September 6, 2021 • 24 MIN
Are you afraid to lose the intimacy of one-to-one coaching? Jackie was, until she discovered that working with a group was even more powerful. In today’s episode of Course Lab, Danny and Abe talk to Jackie Roberge about her online course, “Purpose, Values & Vision,” which uses group coaching, laser-focused sessions, and guided visualization to help clients tap into their life purpose.
Bite-Sized Modules Create a Distilled and Actionable Course (Gayle Van Gils)
August 23, 2021 • 18 MIN
Do you want to create an engaging course that students will actually complete? Then join Danny and Abe when they talk to Gayle Van Gils about her course “Smart Tips: Wellness,” which teaches people how to infuse awareness into every aspect of wellness. In this episode, you’ll discover how Gayle created a binge-worthy course with a remarkable student retention rate.
How To Streamline Your Course For Optimized Learning (Rebecca Cuevas)
August 9, 2021 • 19 MIN
You want to create an impactful and engaging online course that transforms the lives of your students, but don’t know where to start. Rebecca Cuevas has discovered a method for making your course design as seamless and easy as possible, using the tools YOU prefer - and today she’s here to show you exactly how it’s done.
Unlock Your Best Music Performance (ft. Mark Morley-Fletcher)
July 30, 2021 • 25 MIN
Mark Morley-Fletcher set out to solve a problem for himself and, in the process, developed a goldmine of techniques that he had to share with other musicians. Turns out, other course creators can also learn from his seamless hybrid of evergreen and bootcamp with 1,000 students and counting.
Natural Weight Loss to Achieve Sustainable Results (ft. Jill Cruz)
July 30, 2021 • 25 MIN
Weight loss is one of the most saturated niches, yet online course creator Jill Cruz has created a very successful high-ticket course. How exactly has she done that? Danny and Abe take a closer look at her course “Work With Your Nature Weight Loss” and share her most efficient strategies.
Develop Resilience to Change ANY Behavior (ft. Dr. G)
July 27, 2021 • 23 MIN
Course creators know that behavior change is a key component of successful course design. The question is, how exactly do you help your students attain that change? Danny and Abe interview course creator, resilience expert, and on-camera personality, Dr. G, to find out.
Getting the Most Out of Your DNA Results (ft. Diahan Southard)
July 19, 2021 • 29 MIN
How do you create an online course about DNA and make it interesting and understandable? In this episode of Course Lab, Mirasee’s Danny Iny and Ruzuku’s Abe Crystal talk with course creator and industry pioneer, Diahan Southard, about her course “Your DNA Guide.”
Writing for Video Games (ft. Susan O’Connor)
July 17, 2021 • 26 MIN
How has Susan O’Connor achieved “pinnacle results” for her students in her online course, “How to write for video games”? As Mirasee’s Danny Iny and Ruzuku’s Abe Crystal found out, it was through her willingness to innovate, iterate, and go with the flow.
Trailer for Course Lab: Lessons from Successful Online Course Creators with Mirasee’s Danny Iny and Ruzuku’s Abe Crystal
July 17, 2021 • 3 MIN
Want to create a hugely successful online course, one that has a major impact on the lives of your students? If you want to learn how to create online courses from the best, you turn to Mirasee; and if you want to host that course, you can’t go wrong using the powerful platform, Ruzuku. Ruzuku co-founder Abe Crystal and Mirasee founder and CEO Danny Iny know what it takes to stand out and be successful in the online courses industry. And now they’re teaming up to share this intel with you in their new Course Lab podcast. In every episode, Course Lab showcases an entrepreneur/course creator who is nailing it with their online course -- and not because they’re teaching people how to make more money. In fact, most of these creators occupy unusual or overlooked niches, like music, writing for video games, overcoming inherent bias, and finding your life purpose. Turns out, the key to their success all comes down to their online course design. In this program, Danny and Abe reveal the most important design tactics that are making all the difference for these online course creators - and how you can implement them in your own online course. So if you want to create a successful online course that changes the lives of your students, this is your big chance to learn how it’s done from the best in the industry!