Course Lab: Lessons from Successful Online Course Creators
High-Ticket Power (Joel Erway)
February 14, 2022
Want to scale your online course business, generate more revenue and reach more people without longer hours or a bigger marketing budget? Course-selling expert Joel Erway explains how to do it in this compelling, can’t-miss, mini-masterclass episode.
Joel Erway is the creator of The Webinar Agency, a company that helps course creators and coaches create webinars to boost sales. He is the author of High Ticket Courses and hosts two weekly podcasts highlighting his proven methods of crafting high-converting offers.

     In this episode, Danny, Abe and Joel walk us through the details of Joel’s proven “power offer” model and reveal how to apply it to any course. Joel offers comprehensive instructions and examples that course creators can use to reconstruct their business model without reconstructing the whole course. Grab a pen and paper, because you’ll want to take notes!

In this episode we discuss:


“When we lead with an offer, and we speak to people who want to change their life, then we attract a different caliber of lead.”

“The numbers might look good, initially, but it's inherently building a broken business model, and you're going to be burned out and not really know what to do.”
– Joel Erway


Guest Bio:
 
   People call Joel Erway “The Webinar Guy”, but that’s just a tiny slice of his expertise. Joel is a master at crafting high-converting offers and helping experts scale their business with High Ticket Courses.

     He authored the book, High Ticket Courses to help show Experts how to create leveraged offers to scale their business with programs valued at $2,000 or more.

     Between his own personal sales and his clients, he's helped generate $50+ million over the past few years. He’s also a long-time podcaster and the host of Sold With Webinars and Experts Unleashed.



Resources or websites mentioned in this episode:



Credits:


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Music and SFX credits: 

• Track Title: Bossa BB
Artist Name(s): Marie
Writer Name: Chelsea McGough
Publisher Name: A SOUNDSTRIPE PRODUCTION

• Track Title: Grace
Artist Name(s): Shimmer
Writer Name: Matthew Wigton
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

• Track Title: Carousel Lights
Artist Name(s): Chelsea McGough
Writer Name: Chelsea McGough
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

• Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION


Episode transcript:  High-Ticket Power (Joel Erway)  coming soon


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