Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we all are exposed to regardless of our culture.
In each episode of Once Upon a Business, Lisa reads a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.
Eating the Sky
April 18, 2024 • 9 MIN
Lisa tells a fascinating tale from Nigeria of a time when the sky generously provided for all human needs—until greed disrupted the harmony. From this fable, Lisa offers thoughts on work, wants versus needs, and the environmental crises we face.
The Fruit of Letting Go
March 21, 2024 • 9 MIN
Lisa tells the story “Strawberries” about a couple who fall into a rift of anger. It’s ripe for interpretation about many emotional aspects of business, including the challenge of differences, reconnecting with passion, and the possibility of hope.
Presenting Neuroscience of Coaching (Melinda Cohan)
March 14, 2024 • 26 MIN
Host Lisa Bloom introduces Neuroscience of Coaching, a new show on the Mirasee FM podcast network, hosted by Dr. Irena O’Brien. In this bonus episode, Melinda Cohan and Dr. O’Brien dive head first into the surprising hidden science behind motivation.
A Matter of Perspective
March 7, 2024 • 7 MIN
Lisa tells the old Jewish story of “The Crowded House,” in which a desperate man seeks the wisdom to solve his situation. Through his experience, we learn the value of mentorship — and most of all, perspective.
Presenting Teacher Tom’s Podcast (Lenore Skenazy)
February 15, 2024 • 33 MIN
Host Lisa Bloom introduces Teacher Tom’s Podcast, a new show on the Mirasee FM podcast network, hosted by “Teacher Tom” Hobson. In this bonus episode, Lenore Skenazy reveals ways parents harm their children’s development and what they can do instead.
Wiser Together, Safer Together
February 8, 2024 • 13 MIN
Lisa tells the story of “The Wise Quail,” in which a flock of quail are threatened by a hunter. We learn from the fable how important good leadership, cooperation, and deep introspection are to fending off both external and internal dangers.
Clever and Foolish
January 25, 2024 • 8 MIN
In this very short tale from Bangladesh, Lisa tells of two women — one clever and one foolish. What seems on the surface merely a story about fairness becomes, with Lisa’s insight, a tale rich with meaning and wisdom we can all learn from.
Presenting Consciousness Explored (Stephanie Red Feather)
January 18, 2024 • 36 MIN
Host Lisa Bloom introduces Consciousness Explored, a new show on the Mirasee FM podcast network, hosted by Melissa Deal. In this bonus episode, guest Stephanie Red Feather dives into what it’s like to live your life as an empath.
The Old Alchemist
January 11, 2024 • 11 MIN
Lisa tells a tale from Burma about a man, his son-in-law, and alchemy. It’s a story rich with business lessons of patience and perseverance, magical thinking and mentorship. And we come to discover transformation can happen in unexpected ways.
Team’s Pick: Unlikely Allies
December 28, 2023 • 8 MIN
Once Upon A Business producer Michi Lantz chooses a favorite episode of the season to run again over the holiday break. Hear Lisa Bloom tell an Indian tale of elephants and mice, with a potent lesson on the power of small entities in the world of business.
The Golden Tree
November 30, 2023 • 11 MIN
Lisa tells a Jewish tale from India of a king seeking forgiveness. From his journey, we can glean much about how gender plays part in business, as well as how to conduct ourselves professionally, operate with integrity, and move past our mistakes.
Monkeys Rescue the Moon
November 16, 2023 • 7 MIN
Lisa tells this fable from Tibet of a group of monkeys seeking to save the moon from perceived peril. In their effort, we come to discover much about reality as we perceive it, the value of wise and experienced elders, and the consequences of alarmism.
Equality Versus Meritocracy
November 2, 2023 • 8 MIN
Lisa tells the fable Coyote and the Frog People in which Old Man Coyote tricks the frog people to access their water. The tale raises questions of fairness, and Lisa ponders a shift in the entrepreneurial world towards social justice and inclusivity.
The Princess and the Pea
October 19, 2023 • 9 MIN
Lisa tells the classic Hans Christian Andersen tale of a princess who seeks refuge in a storm. Lisa then shares how, despite the outdated gender-based tropes, the story holds business lessons about our self-worthiness, independence, and true path.
Finding Authenticity in Gifts
October 5, 2023 • 7 MIN
Lisa tells the Siberian story Why Hares Have Long Ears, which features the meeting of a majestic elk and a timid hare. From the elk’s gift, the hare learns an important lesson. And we in turn learn the value of authenticity in our business endeavors.
A Leap of Fate
September 21, 2023 • 10 MIN
Lisa tells the Hans Christian Andersen fable The Leaping Match, which pits a flea, grasshopper, and frog against one another. We then learn how businesses can suffer the same fate — falling into hubris or serving their markets with good intentions.
50th Episode Celebration!
August 24, 2023 • 12 MIN
To mark our 50th episode, Lisa tells a fable from Sudan of how bats came to hang upside down. Shunned in the story, bats represent the exclusion we’ve all felt. But like bats, we must embrace our gifts to claim our unique place in the world.
Divine Intent and Earthly Doubt
August 10, 2023 • 8 MIN
Lisa tells of a “twisted message” in a story from Africa. When a heavenly message is muddled, divine intentions clash with earthly doubts. Caught between truth and deceit, humans are left questioning eternity's enigma.
Unlikely Allies
July 13, 2023 • 7 MIN
Lisa Bloom tells an Indian tale of elephants and mice. They develop a unique friendship, and through it we glean potent lessons on partnership, diversity, and the power of small entities in the world of business.
Facing Monsters, Finding Meaning
May 18, 2023 • 11 MIN
Lisa Bloom tells the story of The Princess and the Crow. Enduring great hardship over two years, a princess seeks to save a crow — and from Lisa we learn numerous business insights regarding sacrifice, purpose, and perseverance.
Earning Your Stripes
May 4, 2023 • 10 MIN
From the ancient epic poem Ramayana, Lisa Bloom tells a tale that is as rich as it is simple. When the characters come together to save the queen, we learn the value of small roles, the need for patience, and the risk of rash judgment.
The Threads That Connect Us
April 20, 2023 • 9 MIN
Lisa Bloom tells the parable Dance with Your Hands Free, a story of envy and deceit. In business (as in life), we are all vulnerable to these traits — perhaps our own, but most often that of others. But how do we respond? Lisa proposes compassion.
Chasing False Magic
April 6, 2023 • 14 MIN
Lisa Bloom tells the story The Magic Ball, a tale of being captivated to the point of endangerment. All too often, entrepreneurs fall prey to distraction, or conversely, blind obsession. Lisa looks at both — then offers a different take on the story’s villain.
Promises and Greed
March 23, 2023 • 14 MIN
Story coach Lisa Bloom tells a short fable, The Snake of Dreams, then examines how we are susceptible to allowing our values to shift with circumstances. And in particular to this story, greed can alter how we approach transactions and relationships
Presenting Behind The Launch
March 16, 2023 • 19 MIN
Host Lisa Bloom introduces a new show on the Mirasee FM podcast network — Behind the Launch, hosted by Cynthia Lamb. In this bonus episode, we take a ride from the elation of a million-dollar launch to disappointment when the next launch falls short.
From the Darkness
March 9, 2023 • 11 MIN
In The Day the Sun Hid, Story Coach Lisa Bloom helps us see how, working through our darkest moments, we will ultimately find light. It comes from the support of others, our persistence, and recognizing that our path out of darkness is a process, not a leap.
Presenting For Better or For Work (Gary and Meg Hirschberg)
March 2, 2023 • 34 MIN
Lisa Bloom introduces For Better or For Work, the Mirasee FM podcast network’s new show hosted by Bhoomi Pathak and Danny Iny. In this bonus episode, guest couple Meg and Gary Hirshberg candidly talk about their early business conflicts and choices.
Sincerity is Key
February 23, 2023 • 8 MIN
In this trickster tale, The Leaning Silver Birch, we're reminded that entrepreneurs need to be sincere and authentic or customers will spot shallow promises. Connecting genuinely, providing solutions, and showing vulnerability are keys to lasting relationships.
Through the Eyes of a Child
January 26, 2023 • 8 MIN
Through this week's folklore, Lisa Bloom explores how we often overlook the needs of those we serve in favor of what we think is best. She shares how viewing our business with childlike innocence allows us to examine how our values align with our actions.
Presenting Blowing Up (Holly Chantal)
January 19, 2023 • 20 MIN
Host Lisa Bloom introduces Blowing Up, a new podcast in the Mirasee FM podcast network. In this bonus episode, hosts Linda Claire Puig and Ari Iny talk with Holly Chantal about how to find success with messaging.
Team’s Pick (Lucia Zenteno)
December 29, 2022 • 13 MIN
Mirasee FM director Cynthia Lamb chose this favorite episode to play again during the holiday break. In the episode, a compassionate hero reminds us that the vast diversity in our world does not hinder us; it serves us when we honor others just as they are.
Presenting To Lead Is Human
December 15, 2022 • 50 MIN
Producer Cynthia Lamb introduces To Lead Is Human, a new podcast in the Mirasee FM podcast network. In this passionate, bonus episode, host Sharon Richmond talks with Shalini Verma about the transformational benefits of conscious leadership.
Presenting The Self-Awakened Lifestyle (Laura)
November 17, 2022 • 42 MIN
Host Lisa Bloom introduces The Self-Awakened Lifestyle, a new podcast on the Mirasee FM podcast network. In this bonus episode, host Esco Wilson guides his guest through a journey of healing painful memories and regrets to a commitment for a more empowering future.
Not-So-Buried Treasures
September 29, 2022 • 7 MIN
In today’s story, a wise old father shares valuable lessons. We, entrepreneurs, are reminded of the value of dedication and allowing success to unfold in its due time. We also find the benefit of seeing through the eyes of those with a broader perspective.
Presenting Soul Savvy Business (Lisa Bloom)
September 22, 2022 • 33 MIN
In this bonus episode, producer Cynthia Lamb introduces a new show to the Mirasee FM podcast network. In Soul Savvy Business, Katy Valentine explores the intersection of business and spirituality. Her guest in this episode is the host of Once Upon a Business, Lisa Bloom.
Risks and Rewards
September 15, 2022 • 15 MIN
In today’s fanciful story, a curious boy finds courage in a precarious adventure. We are reminded as entrepreneurs of the value and potential consequences of taking risks. And, also, if we keep a level head, we will always find our way to safety.
A Long, Long Winter
April 21, 2022 • 17 MIN
Bleak periods in our businesses can feel as though they’ll never end. Today’s touching story was written by a giant himself, Oscar Wilde, who faced his own share of winters. This story reminds us that when we open our hearts and minds, the spring always returns.
Pick Your Poison or Pick Your Peace
March 24, 2022 • 12 MIN
When storms arise, we tend to focus on the problem, limiting our ability to find a solution. As a wise king illustrates in this powerful story, there is another option. We can look through the chaos, find our peace, and make a broader, more positive impact.
You Cannot See What You Cannot See
March 10, 2022 • 12 MIN
Not everyone will see the value of your service or know your worth, but as one very special woman demonstrates in today’s story, you are the only one that needs to. Accept blindness without retribution, and know when to move on fearlessly and decisively.
Success Unfolds Day by Day
February 24, 2022 • 16 MIN
One man’s optimism reminds us that our reactions to a world we can’t control can lead us to prosperity–or ruin. Believe in the value of your service. Have faith in the power of your determination and your ability to overcome, and success will follow.
A Brave New (Business) World
February 10, 2022 • 18 MIN
A young girl’s courageous journey to save the lives of loved ones and strangers alike teaches powerful lessons about the evolution of modern business. The story points to honoring our own quest for success while maintaining integrity and compassion.
Your Perfect Problems
January 13, 2022 • 15 MIN
Through this episode’s tale, Lisa Bloom illustrates how our own inner resources uniquely equip us to bear our individual burdens. Often, others can help guide us to that place inside where we can find solutions through our own experience, gifts and wisdom.
The Beauty of Truth
December 30, 2021 • 12 MIN
In this episode, Lisa Bloom explores the remarkable subjectivity of both truth and beauty in life and in business. We see how experience mixed with interpretation reveals our own story, and if we sprinkle in a bit of perseverance, it can be a success story.
From Inspiration to Legacy
December 16, 2021 • 12 MIN
In this episode, Lisa Bloom describes how ideas can be fragile at first. They require a well-timed, protected gestation period and a little faith to fully hatch. When we nurture them and enjoy the whole process, we can create a legacy of value that lasts.
Trailer for Once Upon a Business
December 3, 2021 • 3 MIN
In each episode of Once Upon a Business, Story Coach Lisa Bloom tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.
Our So-Called Flaws Sow Beauty
December 3, 2021 • 14 MIN
Through "The Cracked Pot," Lisa Bloom shows us that the path to success is not one of perfection but of perception. Our own perceived flaws, if we embrace them bravely and authentically, can become valuable assets, moving us forward on our true path.
The "Perfect" Heart
December 3, 2021 • 16 MIN
In this episode, Lisa Bloom explains that hidden in the rifts of every perceived failure is a beautiful piece of the story of your business and the success waiting to be born. Each scar and jagged edge tells a story of trying, failing, learning and healing.
“Truth & Story” in Marketing
December 2, 2021 • 14 MIN
Through a tale that’s told all over the world, story coach Lisa Bloom acknowledges the deep connection between Truth and Story. In this episode, Lisa explores how embracing this connection in our marketing leads to powerful results.
From Your Scraps, Create Something New
November 20, 2021 • 13 MIN
“The Tailor’s Coat,” as told by Story Coach Lisa Bloom, beautifully evokes the entrepreneurial experience. Just like the tailor, we take the scraps of what we've done, shed what's not working and find the creativity to create something new.
“The Golden Key” for Entrepreneurs
November 20, 2021 • 13 MIN
Story coach Lisa Bloom extracts business gold from this little-known tale by the Brothers Grimm. Its power, she says, is to “reconnect us to that spirit of adventure, that spirit of imagination, that spirit of we can do that thing that seems almost impossible.”