Once Upon a Business
You Cannot See What You Cannot See
March 10, 2022
Not everyone will see the value of your service or know your worth, but as one very special woman demonstrates in today’s story, you are the only one that needs to. Accept blindness without retribution, and know when to move on fearlessly and decisively.
Story Coach Lisa Bloom is the go-to expert on business storytelling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

In this episode of Once Upon a Business, Lisa reads “Star Woman” and extracts rich business lessons that are applicable for entrepreneurs of all stripes.

“When your gifts and your experiences are not seen, not respected, there's no place for growth or opportunity.”

“That's the importance of coaching—to work with someone who sees in you what you can barely see in yourself.” 
– Lisa Bloom




Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business, Story Coach, supporting corporates, entrepreneurs, and coaches with speaking mastery, leadership capability, and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.



Resources or websites mentioned in this episode:
 
Credits:
 
 
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 Music credits:

• Track Title: Emeralds
Artist Name(s): Hale
Writer Name: Cory Hale Williams
Publisher Name: A SOUNDSTRIPE PRODUCTION
 
• Track Title: Places in Dreams
Artist Name(s): Alsever Lake
Writer Name: Adrian Dominic Walther
Publisher Name: A SOUNDSTRIPE PRODUCTION
 
• Track Title: Reverencia
Artist Name(s): Alice In Winter
Writer Name: Chelsea McGough
Publisher Name: A SOUNDSTRIPE PRODUCTION


Episode transcript: You Cannot See What You Cannot See Coming soon.


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