Communities That Convert Podcast
At the seed of every good online program, there’s a community. Kami Huyse believes empowering that community is critical to lasting success. In this podcast Kami, along with Madalyn Sklar, will focus on the root of the matter — building online communities. Through this process, they'll share information, helpful tips and advice, and takeaways to help build your own community. Learn how to monetize, provide value, inspire others to take action, and make this a great experience for everyone. Kami and Madalyn will show you how to build a network on social media sites like Facebook, Twitter and LinkedIn. Discover how to build a tribe of raving fans and hear ideas, advice and case studies you can use right now on growing your own community.
What’s Our Why? - Ep 0
August 13, 2017 • 346 MIN
How to Build a Tribe of Raving Fans
How Do You Build a Community? - Ep 1
August 16, 2017 • 1850 MIN
In this episode, we discuss how to build an online community. From making a plan, choosing a community, selecting space and managing growth—we touch on the first steps of building your community. Episode Highlights: Build a community from a...
Monetizing Your Community - Ep 2
August 16, 2017 • 1883 MIN
In this episode, we discuss how to monetize your community and uncover the ways to convert communities in monetary ways. Episode Highlights: Earn money directly from your community through paid memberships or courses.  How to maintain community...
Building Community By Sharing Video on #VideoReplyDay — Ep 3
August 23, 2017 • 1875 MIN
In this episode, Madalyn shares with Kami her new initiative on Twitter using the hashtag . She encourages people to use video by tweeting video replies. Listen to this episode to learn how this strategy can help you connect, engage and...
Getting the Most Out of Participating in a Community — Ep 4
August 30, 2017 • 2438 MIN
In this episode, we discuss how to be a good community member. We break it down, talking about how to participate and be part of a community, the benefits and some do’s and don’ts. Episode Highlights: Jump into a community, introduce yourself...
Live Events for Online Communities — Ep 5
September 6, 2017 • 1756 MIN
In this episode, learn about live events for your online community and how it brings everyone closer, giving you the opportunity for a win-win-win. Episode Highlights: Live events are a great way to bring an online community together. Madalyn talks...
Recovering From a Disaster — Ep 4.5
September 13, 2017 • 1337 MIN
This is a special edition of the Communities That Convert podcast. We just went through an unbelievable experience. So we decided to record our thoughts and share them with you. We survived Hurricane Harvey and the effects it had on the Houston area....
Coming Up With the Perfect Community Idea — Ep 6
September 20, 2017 • 2278 MIN
In this episode you’ll get ideas to come up with the perfect community and we’ll share a list of tools that will help you find them. Episode Highlights: It’s important to know who your audience is and who you help or who you want to reach. We...
Costs of Running a Community - Ep 7
September 27, 2017 • 1734 MIN
In this episode, we discuss the free and paid resources you may need when building a community. We also provide tips on how to be resourceful and economical when investing financially in your community. Episode Highlights: Social media isn’t free...
Measuring the ROI of a Community — Ep 8
October 4, 2017 • 2283 MIN
In this episode, we talk about how to measure the ROI of your community. Let’s face it, building a community take a real investment. At the end of the day, you want to know how your efforts pay off in the real world. And while community building is...
Steps to Starting a Twitter Chat Community — Ep 9
October 11, 2017 • 2451 MIN
In Episode 1, we gave you some general tips about starting an online community. In this episode, we are going to get down into details about starting a Twitter Chat community. Twitter communities usually form around hashtags or Twitter chats. So we...
Steps for Starting a Facebook Community — Ep 10
October 18, 2017 • 1979 MIN
In this episode, we cover the steps for starting and building a strong Facebook group and administering it in a way that leads to true community. Episode Highlights: We talked the different types of Facebook groups, open, closed and secret, and when...
Selling to Your Community without Overselling - Ep 11
October 25, 2017 • 2382 MIN
Today is all about sell, sell, sell! In this episode, we discuss selling to your community and highlight the tactics to engage your community with your products without overselling. We also discuss the truth that there will be people in your community...
The Four Main Conflicts in a Community and How to Deal With Them – Ep 12
November 2, 2017 • 1352 MIN
When you have a community, you are guaranteed to have conflicts. It’s how you handle them that matters. In this episode we talk about the four main types of conflicts that usually arise within groups and how to handle them as a community leader....
Leveraging Community to Build Income Streams with Dorie Clark – Ep 13
November 9, 2017 • 1611 MIN
In this episode, we have a special guest, Dorie Clark. Dorie is a marketing strategy consultant and professional speaker who has worked with high profile clients. She’s a regular contributor to the Harvard Business Review and many other great...
Ideas to Deliver Professional Development in Online Communities - Ep 14
November 15, 2017 • 1361 MIN
In this episode, we discuss content. The most important thing you can do as a community leader is to create good content that your community will enjoy and benefit. We’ll talk about the 4 best places to host your content. Episode Highlights: Closed...
7 Types of Content to Rock Your Community - Ep 15
November 22, 2017 • 1459 MIN
In this episode we are going to dive into 7 Types of Content that you can use to build a community that keeps coming back for more. 7 TYPES of Content to Deliver Webinars Pre-Recorded Video with or without slides Mini Class Live Video Challenges...
Creative Collaborations: How to Form Lasting and Lucrative Partnerships without Being Smarmy – Ep 16
November 30, 2017 • 1801 MIN
Today we have Kirsten Oliphant on the podcast to talk about collaborations. She is an author and blogger. She has a Master of Fine Arts in Creative Writing and is the leader of the CreateIfWriting podcast, website and online community. She is the...
Marketing Your Community with Email – Ep 17
December 6, 2017 • 1237 MIN
In this episode, we are going to share ways to build and market your community using email. You would think that with the rise of social media, email would become less important. However, it is now more important than ever. Social networks are...
5 Ways to Quickly Create Relevant Content - Ep 18
December 14, 2017 • 1579 MIN
In this episode we share 5 ways to quickly create relevant content for your fans to share with you. Episode Highlights: Mission Statement What is your why? Who are you trying to reach? What are you trying to accomplish? Have a clear and...
How to Build Your Community Using Joint Venture Partnerships – Ep 19
December 20, 2017 • 1344 MIN
In this episode, we are going to go a little deeper about how to build your community using joint venture partnerships. In episode 8, we touched on using a Joint Venture as one of . Then in episode 13, our guest Dorie Clark brought up Joint...
5 Ideas to Get Your Community Talking – Ep 20
December 27, 2017 • 1619 MIN
The more your community talks, the more they act. Today we’ll discuss strategies to get your community talking. Episode Highlights: Ask them questions Madalyn discusses how she uses this tactic using Twitter and Facebook polls to gauge what her...
6 Ways to Track Sales from Your Community – Ep 21
January 3, 2018 • 1533 MIN
Don’t be afraid of the numbers, knowledge is power! In this episode, we share the tools and methods to measure how well your community is doing.  Episode Highlights: 6 Ways to Track Sales Create an email list Creating an email list helps you...
How to automate SMART – Ep 22
January 10, 2018 • 1335 MIN
To automate or not, that is the question? Actually, it really isn’t the real question. The real question is how do I automate without losing my audience? In this episode, we take an old measurement acronym and adapt it for how to...
How to Turn Strangers into Customers with Todd Giannattasio - Ep 23
January 17, 2018 • 1785 MIN
Are you wondering how you find and engage and convert an online community strangers into happy and satisfied customers? In this episode we talk about how to determine your own niche market, create an interconnected community, and overcome the...
How to Reuse, Recycle, Repurpose Your Content – Ep 24
January 26, 2018 • 1588 MIN
In this episode we talk about content and how reuse, recycle and repurpose content you've already created into brand new content across social media channels. Keystone Content is content you’ve spent a lot of time working on and thinking about and...
How to Find and Participate in the Best Twitter Chats – Ep 25
January 31, 2018 • 1630 MIN
Do you ever wonder how to find and participate in the best Twitter chats out there for your niche? In this episode, you will learn that and also how to participate in a Twitter chat once you find the right one. Madalyn Sklar has started two successful...
5 Questions to Ask Before You Build an Online Community – Ep 26
February 7, 2018 • 1158 MIN
If you want to build an online community, first ask yourself these 5 questions. They will help you evaluate your current participation in online communities and help you find a niche to build your own. If you are asking yourself if you should I...
How to Start a Podcast for your Community – Ep 27
February 16, 2018 • 2412 MIN
Have you been thinking about how to start a podcast? In this episode, we walk you through how we started ours and we put together a free quick start template to help you get started. People have been asking us about how to start a podcast, so we have...
How to Build a Brand Community – Ep 28
February 21, 2018 • 1067 MIN
Looking for how to build a brand community? In this episode, we look at how to humanize your voice to amplify your brand and build loyalty and brand advocates that buy your product or service. Brands are people too. Well, they aren’t really...
Strategies for How to Make Money On Social Media – Ep 29
March 1, 2018 • 1705 MIN
We are starting a deep dive into what you need to know about how to make money on social media by monetizing your community. This episode outlines the overall philosophy for building a HUB Community, which will give you platform from which to...
How to Build a Converting Community on Twitter with Adel de Meyer – Ep 30
March 7, 2018 • 1878 MIN
Adel de Meyer shares her tips to build a converting community on Twitter. She shares tools and techniques she has used to build a strong online brand and company. This is a part of our series on how to grow and monetize by providing huge value to your...
How to Build a Converting Community on Instagram with Sue B Zimmerman – Ep 31
March 14, 2018 • 1958 MIN
Continuing with our series on how to build a converting community and monetize by providing huge value, we invited Sue B Zimmerman to share her incredible insights on how to build a converting community on Instagram. We asked Sue some questions about...
How to Build a Converting Community on Facebook with Zach Spuckler – Ep 32
March 21, 2018 • 1673 MIN
This episode is a part of our series on how to build a converting community on Facebook. Zach Spuckler outlines how you can effectively use Facebook, even with the recent changes. Kami is a part of Zach’s paid private Facebook community and asked...
7 Steps to Promote Your Business Without Being Spammy – Ep 33
March 28, 2018 • 1605 MIN
Most people feel a little uncomfortable about promoting themselves or their business. We asked people why they felt that way and came up with the following 7 Steps to Promote Your Business Without Being Spammy. Why are we so uncomfortable promoting...
How to Grow a Loyal Community Online and Offline – Ep 34
April 4, 2018 • 1634 MIN
One way to grow a loyal community online is to take it offline. Social media can help you to build relationships with customers and fans, but there comes a time when that means you will need to bring it into the real world. We came up with tips for...
How to Build a Converting Community Using Content with Gini Dietrich – Ep 35
April 11, 2018 • 1623 MIN
One of the best ways to build a converting community by using content is still blogging. Our guest today talks about how she has used the Spin Sucks blog and the Slack App to build a vibrant community that converts into customers. As part of our...
How to Build a Converting Community on YouTube with Sunny Lenarduzzi – Ep 36
April 25, 2018 • 1640 MIN
Today we have Sunny Lenarduzzi here to share her insights on how to build a converting community using YouTube. This is the final interview in our 6-part series about how to build a converting community online. Sunny is an award-winning video, social...
How to Launch Paid Communities and Courses – Ep 37
May 2, 2018 • 2140 MIN
Have you been wondering how to launch paid communities and courses? In this episode we talk about a process to find the best idea for your paid and online courses, how to test and validate it, and build your communities and courses as you go. You...
Facebook Changes That Will Impact Your Business – Ep 38
May 9, 2018 • 2524 MIN
We cover the latest Facebook changes that will impact your business. There are some big changes happening on Facebook right now, so you know how, when and if they will affect you. What happened with Facebook January 11th and what has been the fallout?...
How Twitter Changes Will Impact Your Online Community – Ep 39
May 16, 2018 • 2075 MIN
We cover the latest Twitter changes and how they will impact your business. There have been many tweaks to the service over the past few months as Twitter works to solve its persistent spam and trolling issues. Episode Highlights: Twitter is...
The Myth of Overnight Success – Ep 40
May 23, 2018 • 1770 MIN
Have you ever wondered why someone that seems new on the scene seems to come out of nowhere to become an overnight success? Or is it just a myth of overnight success? In this episode, we talk about the myth of overnight success and share some examples...
Changes at Instagram That Impact Your Community – Ep 41
May 30, 2018 • 2011 MIN
There have been a number of changes at Instagram that impact your community. Learn about all the new features and the ones that are coming up in the near future. Instagram is burning it up with new features. The changes at Instagram seem to be coming...
The Best Social Media Promotion Tools – Ep 42
June 6, 2018 • 1833 MIN
Are you looking for the best social media promotion tools in 2018? We share our favorite social media scheduling tools, graphic design tools, and video creation and editing tools. Listen to the podcast to hear about what we consider the best social...
How to Set Prices for Your Community and Content – Ep 43
June 13, 2018 • 1717 MIN
One of the hardest things to do is set a price for your digital products. In this episode, we talk about the psychology behind digital product pricing strategy and methods. We also have included a pricing calculator and PDF. Listen to this episode...
Asking for Feedback from Customers with Polls and Surveys – Ep 44
June 20, 2018 • 1818 MIN
Do you need more information about how to ask for feedback from customers with polls and surveys on Facebook, Twitter or Instagram? In this episode, we are talking about how to engage with your audience through surveys and polls to...
How to Build a Targeted Email List To Build Your Community – Ep 45
June 28, 2018 • 1281 MIN
Learn how to build a targeted email list, why bigger isn't always better and why a smaller email list might even save you money. Pair down and target your email list It may not seem very intuitive, but you actually want people to unsubscribe from...
How to Promote Your Evergreen Content with Tim Fargo – Ep 46
July 4, 2018 • 2101 MIN
If you wonder how to promote your evergreen content efficiently, you might want to check out Social Jukebox, a tool that allows you to share your content over and over again on Facebook, LinkedIn or Twitter. In this episode, we talk with Tim Fargo...
How to Overcome the Fear of Missing Out (FOMO) on Social Media – Ep 47
July 11, 2018 • 1457 MIN
Our brains are wired to respond to the Fear of Missing Out (FOMO) on Social Media. Learn how to overcome the naturally occuring negative bias in your brain that predispose you to FOMO. In this episode, we are talking about FOMO, anxiety caused by a...
How to Ask for Testimonials from your Community – Ep 48
July 18, 2018 • 1803 MIN
In this episode, we're talking about how to ask for testimonials from your community and we have some great suggestions for how to get them without feeling uncomfortable. Natural Ways to Ask for a Testimonial Just Ask. You can’t be afraid to...
How to Use Twitter Effectively – Ep 49
July 25, 2018 • 2701 MIN
In this episode, we're talking with Twitter expert Madalyn Sklar about how to use Twitter effectively and how you can build a bigger, better community. If you ever wished you could find a friend who really understands Twitter and pick her brain, this...
Inside the Career of a Master Online Community Builder, Elisa Camahort Page – Ep 50
August 1, 2018 • 2259 MIN
Master community builder Elisa Camahort Page shares her insights and the ups and downs to starting and running a successful business that is built on community power. Can you make a career out of building online communities? Our guest today has done...
8 Online Community Engagement Strategies – Ep 51
August 8, 2018 • 2189 MIN
Social media is a great strategy for growing a strong community around your brand or cause, but you need community engagement strategies to keep it going. Here are 8 of our favorite community engagement strategies to keep your community going strong. ...
Best Ways to Create Content for Your Community – Ep 52
August 15, 2018 • 1045 MIN
This is the 52nd episode of Communities that Convert and marks our one-year anniversary teaching you how to build a stronger online community and create content for your community. We dug through the archives and looked at our most popular downloads...
Social Media Marketing is a Marathon, Not a Sprint – Ep 53
August 22, 2018 • 2228 MIN
Learn why social media marketing is a marathon and not a sprint, why it works better in the long game and some of the steps you need to take to play the long game. One of the biggest mistakes people make is to think of their social media marketing...
Target Market Strategies That Sell Themselves – Ep 54
August 29, 2018 • 1838 MIN
Learn how to create target market strategies that sell themselves and help to build your online community. Learn to define your offerings and find the pain points of your community so you can create products and services that sell themselves.   ...
How to Create a Sales Funnel to Grow Your Community – Ep 55
September 5, 2018 • 1803 MIN
Todd Giannattasio breaks down how to create a sales funnel in four easy steps. If you have been looking for a quick guide on how to create a funnel, look no further. You can also download Todd’s free guide to get even more support. About Todd...
4 Essential Community Engagement Metrics You Should Be Tracking – Ep 56
September 12, 2018 • 922 MIN
Learn about the four essential community engagement metrics you should be using to measure the health of your online community. Knowing where to start to measure the health of your online community can feel overwhelming. We recommend using these four...
Best Social Media Analysis Tools – Ep 57
September 19, 2018 • 1910 MIN
Learn how to measure your success with some of our Best Social Media Analysis Tools. We discuss some of the tools we use and share insight into how we use them and what we measure with each of these social media analysis tools. Listen to last...
6 Ways to Overcome Imposter Syndrome Anxiety – Ep 58
September 26, 2018 • 1681 MIN
Are you a very successful person that feels like you got there by chance? Despite your achievements and education, do you fear you are missing some qualification? We have put together 6 Ways to Overcome Imposter Syndrome to help you get over the...
Build a Facebook Messenger Bot with Mikael Yang from ManyChat – Ep 59
October 4, 2018 • 1861 MIN
We talked with ManyChat Co-Founder and CEO Mikael Yang about how to build a Facebook messenger bot with ManyChat for your community. It may seem counterintuitive, but Mikael built the ManyChat Facebook Chatbot to help you be more human rather than...
7 Strategies to Inspire Word of Mouth Marketing – Ep 60
October 10, 2018 • 1327 MIN
We are sharing seven of our best strategies to inspire word of mouth marketing from your community. Getting your community to spread the word is one of the best ways to get a steady stream of customers and save money. Here are 7 Strategies to...
Working With Influencer Communities to Build Your Brand – Ep 61
October 17, 2018 • 1614 MIN
In this episode, we focus on working with influencer communities to build your brand by using collaborations, workshops, Facebook Live and even your own platforms. Back in Episode 19, we went into depth about . We recommend that you listen...
Four Methods to Approach Social Media Influencers – Ep 62
October 24, 2018 • 1627 MIN
Learn four tried and true methods to approach social media influencers. With these strategies, you can get their attention.
Use Pop-up Communities to Build Your Brand – Ep 63
November 1, 2018 • 1315 MIN
You can use a pop-up community to build your brand. A pop-up community allows you to capture momentum during a launch or campaign then disappears or goes dormant. These communities have a lot of energy around them but don't require you keep them...
6 Causes of Writer’s Block and How to Overcome Them – Ep 64
November 7, 2018 • 2023 MIN
Creating content can be overwhelming, we cover six causes of writer’s block and how to overcome them so that you can create amazing content. There are a lot of reasons why you might struggle to create content and get writer’s block. The stories...
4 Ways to Promote Your Online Community – Ep 65
November 15, 2018 • 1214 MIN
Here are some of the best ways to promote your online community. You have a lot to offer them, but you can’t make the impact you want to make unless you grow your community. In this episode, we shared the best ways we have found to grow your...
5 Reasons Why Niche Marketing Strategies Work – Ep 66
November 22, 2018 • 1684 MIN
Learn the five top reasons why niche marketing strategies work. Many people worry about limiting or narrowing their focus because they are concerned they will limit their reach. In reality, when you focus on one audience, your message isn't watered...
How to Start a Meetup in Your Local Area – Ep 67
November 28, 2018 • 1452 MIN
Are you looking to start a meetup in your local area but don’t know what to do to get one started? In this episode, we talk with Sandy Mentzel who shares how she recently started a social media meetup in her new hometown. Madalyn and Kami talked...
Strategies for Staying Connected Through Social Media with Tyler J. McCall – Ep 68
December 6, 2018 • 2218 MIN
Connecting with the people that matter the most to your business is essential. We talk with Tyler J. McCall about the best ways of staying connected with your community through social media. About Tyler J McCall Tyler J. McCall helps creative...
5 Steps for Building a Successful Online Community – Ep 69
December 13, 2018 • 1200 MIN
This past month we have been exploring how to build a successful online community and scale it to grow and support your nonprofit cause or your online or offline business. This episode is a wrap up to these recent, can't miss, episodes: and this...
5 Essential Questions to Set You Up for Success in 2019 – Ep 70
December 19, 2018 • 1777 MIN
You often have to look back to move forward and so we created a podcast and worksheet that outlines the 5 Essential Questions you need to answer to set you up for success in 2019. Kami and Madalyn also share their end-of-the-year processes that can...
How to Choose Your One Word for 2019 – Ep 71
December 27, 2018 • 732 MIN
Kami and Madalyn have used one word to focus their work every year and they have created a worksheet to help you to choose your one word for 2019. Madalyn first learned about the One Word method from Jon Gordon (see link below). Settling on one...
Quick Start Plan for Your Online Community in 2019 – Ep 72
January 9, 2019 • 1640 MIN
If you don't plan to succeed, you plan to fail. In today's episode, we share the GOAL POST planning process that will allow you to create a quick start plan for growing your online community in 2019. Be sure to download a copy of the GOAL POST...
Balancing Community Management While Juggling Everything Else – Ep 73
January 17, 2019 • 1176 MIN
If you are a community manager, you might wonder how you can balance the needs of your community while juggling everything else. We cover the key to doing this. The Counterintuitive Secret to Being More Productive In this episode, we cover the key...
How to Build an Evergreen Funnel to Capture Leads – Ep 74
January 23, 2019 • 2021 MIN
We cover step-by-step how to create an irresistible lead magnet to grow your community and build an evergreen funnel to capture leads. We recently co-hosted a webinar with Lindsey Morando from HelloBar on how to create an irresistible lead magnet to...
7 Examples of Calls to Action for Social Media – Ep 75
January 30, 2019 • 2003 MIN
Learn our seven favorite examples of how to use calls to action in your social media to build your community faster and get better results. A call to action is meant to get someone to do something, getting them to act or to encourage engagement....
How to Share Calls to Action without Sounding Like a Parrot – Ep 76
February 6, 2019 • 1049 MIN
Is your call to action falling short? We discuss how to improve your calls to action and get better results. We diagnose the problems with many calls to action and how to overcome them. In Episode 75 we talked about the variety of calls to action you...
6 Tips to Get the Most Out of Attending Meetups and Conferences – Ep 77
February 13, 2019 • 1748 MIN
Planning on attending a meetup or conference soon? We've been to hundreds of conferences and we're sharing all our tips for helping you to prepare and get the most out of your experience. 6 Tips to Get the Most out of Attending Meetups and...
Three Steps to Build Your Influence and Credibility – Ep 78
February 21, 2019 • 1615 MIN
We share the three simple steps that you will need to take to build your influence and credibility and we go over how to get started. If you want to be an influencer, you can get there by being a good listener and helping as many people as possible....
How to Leverage Social Media to Build Your Online Community – Ep 79
February 28, 2019 • 1846 MIN
Communities can be pretty lonely if no one joins them. Read our tips about how to leverage social media to build an online community that supports your business goals. You need a promotion plan for your content and products and services. Social...
Best Live Streaming Apps for Facebook, YouTube, Periscope, and Instagram – Ep 80
March 8, 2019 • 2224 MIN
Live streaming is hot. In this episode, we cover the best live streaming tools we have found streaming to Facebook, YouTube, Periscope, Instagram, Twitch and RTMP. Having the right tools to deliver your live stream content is key to building your...
How to Survive Changing Social Media Trends in 2019 – Ep 81
March 13, 2019 • 2250 MIN
The key to surviving the quickly changing environment in social media is to pivot quickly. So how do you overcome and survive those changes? We give you 10 ideas to consider. 10 Strategies and Tactics to Master Social Media   Build a...
Quick Start Guide to Create Content for Your Community – Ep 82
March 22, 2019 • 1180 MIN
In this episode, we give you our quick-start mapping exercise to create content for your community that will wow your community and keep them interested. It can be challenging to consistently create content and not run out of things to say. Even if...
Why Community Building Is the Best Way to Build Your Business – Ep 83
March 28, 2019 • 1116 MIN
Community building on social media takes some strategy and work, but it is the best way to build your business. This is the first in a series to show you how to do it, step-by-step. We are big fans of using a community to scale your businesses. Over...
5 Steps to Define Your Ideal Customer – Ep 84
April 3, 2019 • 1390 MIN
In this episode we are going to take a deep dive in how you can choose your perfect customer for your community. Customers can be defined as anyone with whom you might want to transact business, trade services, or even from who you want to enlist...
How to Find Your Online Audience on Social Media – Ep 85
April 10, 2019 • 1784 MIN
In last week’s episode #84, 5 Steps to Define Your Ideal Customer, we worked on defining our perfect customer. The next step is to find your customer or audience online in social media. We walk through the four ways that you can find your customers...
3 Step Process to Create the Perfect Offer for Your Community – Ep 86
April 26, 2019 • 1794 MIN
As community managers, we sometimes overcomplicate things when we set out to create programs, services, and content for our audience. So we created a three-step process to make it simpler. Step 1: Develop a product or service idea Step 2: Create a...
Five Power Questions to Learn What Your Customer Really Wants – Ep 87
May 1, 2019 • 1457 MIN
While there are no dumb questions, there are certainly better questions.  We will share with you five of our favorite questions that help you get to the bottom of the needs of your customer. Podcast show notes available here: 
Where to Build Your Own Online Community – Ep 88
May 8, 2019 • 1198 MIN
There are so many places that you can build your own online community. In this episode, we are going to share the ones that are on social platforms, ones that provide hosting and ones that you can host yourself on your own website. We will give you...
How to Build Connections with Your Online Community – Ep 89
May 15, 2019 • 1719 MIN
When you build a community, it can sometimes be pretty quiet at first. People aren’t really sure where to start connecting and need easy ways to hook into the community. In this episode, we will share ten tried and true ways to turn your ghost town...
3 Ways to Monetize Your Community and Measure the Results – Ep 90
May 22, 2019 • 1241 MIN
As you build an online audience, you will be looking for ways to serve them better and to get them from point A to point B with specific results. In this episode, we are talking about a few ways you can structure that support. Podcast show notes...
How to Build Mentorship Into Your Facebook Group
May 30, 2019 • 1536 MIN
The way to get better results for your students or online community is to build mentorship into your Facebook group from the beginning.
How to Get Unstuck and Start a New Project
June 5, 2019 • 1595 MIN
Have you ever felt stuck when you were starting a new project? We share 5 things that have helped us take action and launch high impact projects.
Which Social Media Platforms Should You Focus On for Business?
June 12, 2019 • 1140 MIN
If you are overwhelmed and wonder which social media platforms you should focus on to get results for your business, this is the episode for you.
The Best Tools to Send Email to Your Community
June 19, 2019 • 1394 MIN
Do you wonder which are the best tools to use to send your email to your community? This episode covers the good and the bad of our favorite email tools.
How to Up-Level Your Email Communication
June 26, 2019 • 1902 MIN
Do you know you need to uplevel your email game but aren’t exactly sure how? We dive into 5 email strategies that will change the game.
The Power of Volunteering to Build Your Personal Brand
July 12, 2019 • 1536 MIN
Kyle Hetrick, who volunteers in our Communities that Convert Facebook group, is with us today speaking about volunteerism and why it's so important.
How to Start a Volunteer Program for Your Online Community
July 17, 2019 • 963 MIN
We have outlined a plan for you to start a volunteer program for your online community to increase participation and create more loyalty.
Secrets to Building a Powerhouse Facebook Group with Ali Kelly
July 24, 2019 • 2221 MIN
Learn how to build a powerhouse Facebook community from Social Media Examiner's Ali McGee Kelly.
How to Stay on the Cutting Edge of Social Media
August 7, 2019 • 2121 MIN
Do you ever feel like you can’t keep up with all of the changes in social media? In this episode, we talk about how to stay on top of changes in social media and how they apply to your brand.
100 Ways to Build Your Online Community
August 14, 2019 • 2641 MIN
We answer questions about how to build an online community from our listeners, including Sabrina Cadini, Sandy Mentzel, Todd Giannattasio, and Kyle Hetrick.
How to Create a Profitable Online Business with Communities with Bella Vasta
August 21, 2019 • 1959 MIN
Bella Vasta is a veteran community builder who built a successful business while supporting her online community and she shares how you can build your own.
Overcoming Your Fear of What People Might Think
August 28, 2019 • 1478 MIN
Worrying about what other people think of us is a real problem for entrepreneurs putting themselves out there. Here’s why pleasing your peers might leave you broke.
How to Build a Branded Community with Social Media Examiner’s Jen Cole
September 4, 2019 • 1493 MIN
Jen Cole shares the secrets that a big educational and media brand like Social Media Examiner builds an online community and why you can do the same.
How to Make Your Website Your Most Valuable Marketing Asset
September 12, 2019 • 1464 MIN
Some people say that websites are dead, but we disagree. A website that is a brochure is dead, but one that solves a customer's problem will make it your most valuable asset.
Answer These Three Questions to Uplevel Your Website with Todd Giannattasio
September 25, 2019 • 1974 MIN
In this episode, we are diving deep on how to make your website your best salesperson by answering these three questions.
How to Get Over Your Fear of Live Streaming
October 4, 2019 • 2064 MIN
We are uncovering the three main fears that keep people from live streaming and using video and how to overcome them and get camera-ready.
The Perfect Script for Your Live Stream Videos
October 10, 2019 • 1371 MIN
You might wonder what to talk about on your live stream videos. We have you covered with our perfect script so that you never worry about what to say again.
5 Benefits of Live Streaming Video to Grow Your Online Community
October 17, 2019 • 1897 MIN
Live streaming video will grow your business. Learn the 5 reasons it will benefit you and how you can take advantage of some of the unexpected results. Podcast show notes available at
Taming the Tech for Your Live Stream Videos
October 23, 2019 • 1316 MIN
Are you uncertain about how to use the technology to have a smooth live stream on social media? We give you practical tips and tools to tame the tech.
When You Should and Shouldn’t Move Fast on Social Media Trends
October 30, 2019 • 1617 MIN
In social media, slow and steady will often win the race, but when new features pop up in your social media platform of choice, it is often the first adopters that rise to the front. Strategically jumping on new social media trends and features can...
How to Find Out What Your Customer Really Wants and Will Pay For
November 6, 2019 • 1265 MIN
Everyone tells you that you need to focus on one customer and talk directly to them with your marketing. But who is your customer, and how do you learn all the information you need to know to connect with them?
9 Essential Questions to Build Your 2020 Social Media Strategy
November 14, 2019 • 1926 MIN
This is the time of the year to start planning and preparing for a brand new year. We want to support you in your planning to build your social media strategy for the upcoming year.
Case Study: Tips for Launching and Running a Membership Site with Warwick Brown
November 21, 2019 • 2030 MIN
We reached out to Warwick Brown, who recently launched a brand new membership site. He gives us the low down on what it takes to start and run your own paid community.
7 Hot Trends for Social Media Communities in 2020
November 28, 2019 • 2030 MIN
Wondering what is going to be hot for online communities next year? In this episode, we're talking about the top 7 trends for social media communities that we think will take off in 2020 and how you can take advantage of them.
How to Choose the One Word to Guide You to Success in 2020
December 5, 2019 • 1404 MIN
We break down the simplicity of choosing one word to guide you to success over the course of a year and better achieve all of your goals.
Four Pros Share Insider Tips to Build Your Online Tribe in 2020
December 12, 2019 • 1161 MIN
Learn how to build an engaged and profitable tribe from four experts we interviewed who shared their secrets with us for growing your online community.
Showcase Your Members to Grow Your Community
December 19, 2019 • 1996 MIN
One way to grow your community is to shine the spotlight on them. The concept is a triple win: You win, individual customers win and your community wins.
Six Ways to Create a Welcoming Online Community
January 9, 2020 • 1232 MIN
When you join a new community, you want to feel like a welcomed part of the tribe. We share six methods you can use to create a welcoming environment for your online community.
The 2+2 Engagement Formula to Grow Your Social Influence Fast
January 16, 2020 • 1522 MIN
We created an engagement formula to help you connect with more people to grow your social media influence fast -- and it is as easy as 2 plus 2.
How to Connect with Your Tribe with Next Level Engagement
January 24, 2020 • 2591 MIN
People want true connections in social media these days. We will help you create next-level engagement with your tribe with these four supercharged methods.
Remove These 6 Stumbling Blocks to Your Success
January 29, 2020 • 1947 MIN
If you looking to stop self-sabotage and start doing big things in the world, then here are six stumbling blocks to your success and how to remove them.
Review of StreamYard for Video Live Streaming
February 6, 2020 • 1488 MIN
StreamYard is a powerful video tool that makes live streaming to social media platforms fun -- and you don’t need to know anything about technology or streaming to get started.
How to Get Things Done Faster
February 19, 2020 • 1649 MIN
It’s hard to keep up and there's never enough time, but never fear, we have a plan to get you out of Stuckville and get everything done faster.
How to Deal With Online Trolls
February 26, 2020 • 2593 MIN
What can you do if you have troublemakers and trolls in your online community? We invited expert Andrea Weckerle to give us tips to handle trolls.
How to Create an Online Course for Your Community
March 4, 2020 • 1179 MIN
Courses are a great way to share your knowledge and insight and now is the time to join in. The online education industry is booming and there's always room for great content.
A Preview of the TwitterSmarter Masterclass
April 1, 2020 • 1446 MIN
Twitter is one of the best platforms to connect with influencers, experts and media contacts. We go into depth about Madalyn's #TwitterSmarter course.
Four Smart Social Secrets to Grow Your Community
April 8, 2020 • 1755 MIN
Learn four counter-intuitive social media secrets that will help you to build an online community that will support your brand through good times and bad.