The B2B Revenue Executive Experience
John Fairclough on 5 Ways Sales Is Changing Forever
September 11, 2018
“Front and center is that we're people first,” John Fairclough said. Making sales to clients or to companies staffed with professional buyers isn’t easy because most sales teams aren’t people-focused. John Fairclough shares 5 techniques for recentering sales on what matters: building relationships with people.

“Front and center is that we're people first,” John Fairclough said. Making sales to clients or to companies staffed with professional buyers isn’t easy because most sales teams aren’t people-focused.

John Fairclough shares 5 techniques for recentering sales on what matters: building relationships with people.


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