Become a Twitter rockstar and reach influencers with Madalyn Sklar It’s scary to start something new, but a year ago, that’s exactly what Madalyn Sklar did. She was well known in the music industry, but then decided to do a pivot and use the social media skills she had developed to break into something even more competitive. Clearly, she is doing something right. She’s recently been named one of the 50 Must-Follow Women Entrepreneurs in 2017 in the Huffington Post. Get this. She didn’t go looking for the nod. The writers were likely following her on Twitter. Take a listen and you’ll learn how Madalyn has used social media, in particular Twitter, to expand her reach. She outlines exactly what WE need to do to master Twitter and make it work for our businesses. By the way, as a result of this chat, I re-did my Twitter bio and created a Twitter list for the guests I have had the pleasure of interviewing on STANDOUT. You can find me on Twitter @CherylTan. What you'll learn in this episode: *How Madalyn took success in one industry and used social media skills to create wins in another field*How she used a podcast and Twitter expertise to make a name for herself*What steps she took to reach out to influencers in the social media space, and connect with people she had never met before*Why Twitter is THE place to be if you're trying to connect with someone important in your industry*The importance of Twitter lists, how to create them and how to use them effectively*How to create genuine connections with key people on Twitter*The importance of creating a top-notch Twitter bio*How TwitterChats can help elevate you and your business on Twitter*Best practices on Twitter - top three tips Links mentioned in this episode: TweetChat.com #TwitterSmarter TweetChat: Every Thursday at 1 p.m. EST. Make sure you use the hashtag #TwitterSmarter Twitter: MadalynSklarWebsite: MadalynSklar.com Did you enjoy the show? Please subscribe to the STANDOUT with Cheryl Tan podcast on iTunes here.