This week on Marketing Like a Mother, Michelle sits down with Customer Journey & Buyer Experience expert Stacey Cole to deep dive into creating compelling experiences for your customers. In this episode, we talk about: - The need to align the customer journey with business goals - Crafting high-end experiences for your audience - Post-purchase experiences play a vital role in nurturing the audience and building relationships - Continuously evaluating and refining your customer journey to ensure it meets your audience's needs and expectations - And more!