An ABM Masterclass with Andrei Zinkevich of Fullfunnel.io
Confessions of a B2B Marketer | B2B Marketing & Demand Generation
An ABM Masterclass with Andrei Zinkevich of Fullfunnel.io
July 5, 2022
In this episode of Confessions of a B2B Marketer, I'm joined by someone that sent me some lovely gifts to my home back in 2020... this guy knows how to build B2B relationships... and grow B2B businesses. His name is Andrei Zinkevich and he a Co-founder @Fullfunnel.io. He shares a LOT of wisdom on Linkedin about ABM and demand gen, so I had to bring him on to break down the difference between these two HOT B2B trends. Andrei walks us through an ABM campaign as he would run it... this is a MUST listen episode if you are into, or want to run ABM for your B2B business.
Check out Andrei here:


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Previous guests include: Jared Robin of RevGenius, Mike Kamo of NP Digital, Arvid Kahl of FeedbackPanda, David Heinemeier Hansson of 37signals, Chris Walker of Refine Labs, Tim Soulo of Ahrefs, Justin Jackson of Transistor, Sam Dunning of Web Choice, Sam Kuehnle of Refine Labs, Liam Bartholomew of Cognism, Brendan Hufford of Growth Sprints, Justin Rowe of Impactable, Max Altschuler of Outreach and Sales Hacker, Guillaume Moubeche of lemlist, Kieran Flanagan of HubSpot, Sujan Patel of Mailshake and Corey Haines of Swipe Files.

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