These days there seem to be endless opportunities to use video. Which one is best for you and your business? I'll break down the options and help you figure out how to pick the platform best suited for you. What you'll learn in this episode: *Ways you can create content your audience wants *Why video marketing is so powerful *The different video platforms you can use -My 4 steps to figuring out which video platform you should useClarify your message.Find out where your audience hangs out.Figure out where you spend your time.Put together a plan to create engagement and carry out the plan. Links mentioned in this episode: *Episode 61: Seven Ways You Can Start Using Video TODAY *Episode 67: How To Create Consistent Content *Client Videos *Get the guide: "10 Ways To Ace Your Video Strategy." Click here to download it. *Take the survey - What questions do you have about video marketing, YouTube marketing and video strategy? Click here to take the survey. *Want to work with Cheryl? Learn more about her Strategy Sessions here. *Click to join the STANDOUT with Cheryl Tan community *My Video Resources page *Sign up for my newsletter and get access to the STANDOUT Facebook community here (and get the 5-Day Media Magnet Challenge) Did you enjoy the show? Please subscribe to the STANDOUT with Cheryl Tan podcast. here.