The Best SaaS Cold Email Of All Time With Geoff Atkinson of Huckabuy
Confessions of a B2B Marketer | B2B Marketing & Demand Generation
The Best SaaS Cold Email Of All Time With Geoff Atkinson of Huckabuy
December 8, 2020
In this episode, Tom is joined by Geoff Atkinson, CEO of Huckabuy: an SEO SaaS. They discuss perhaps the greatest SaaS cold email of all time, how Huckabuy are getting customers today and why SEO is so crucial in B2B SaaS.
I used to be Head Of Marketing at a B2B SaaS...

I remember sipping my black coffee early one gloomy afternoon in London, exhuasted from an active morning of meetings... just refreshing my email.

And something pops up... that initially I coudn't understand.

It was like no cold email I had ever seen before... and it had came from Geoff Atkinson of Huckabuy.

I won't go into the details here as Geoff does a better job of that in the full episode.

What I will say is that it will blow your mind...

We then go on to discuss:

Enjoy and of course... check out:

And yes... if you have ANYTHING to say about this episode... jump over to Apple and leave a review... as always, if you do, I will get you a shout out on the show :)

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Previous guests include: Jared Robin of RevGenius, Mike Kamo of NP Digital, Arvid Kahl of FeedbackPanda, David Heinemeier Hansson of 37signals, Chris Walker of Refine Labs, Tim Soulo of Ahrefs, Justin Jackson of Transistor, Sam Dunning of Web Choice, Sam Kuehnle of Refine Labs, Liam Bartholomew of Cognism, Brendan Hufford of Growth Sprints, Justin Rowe of Impactable, Max Altschuler of Outreach and Sales Hacker, Guillaume Moubeche of lemlist, Kieran Flanagan of HubSpot, Sujan Patel of Mailshake and Corey Haines of Swipe Files.

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