In this episode, we're joined by Alex Bayer, CEO and Founder of Genius Juice. Alex tells us about his seven-year journey bringing Genius Juice to life, and then scaling it from thousands in revenue to millions. He discusses a wide variety of subjects from his past experiences including getting on Shark Tank, and the importance of having a rock solid product. He also talked about his success with crowdfunding campaigns, including tips on how businesses can get the most out of these strategies. Alex also stresses the importance of surrounding yourself with a team of advisors who have expertise in different aspects of your business.