Marketing Like a Mother
Leverage social media to grow your email list and make more sales with Brittany Verlenich
December 3, 2023
In this episode, Olivia Radcliffe interviews Brittany Verlenich, a content strategist and social media manager. Brittany shares her expertise in helping teacherpreneurs and mompreneurs leverage social media to grow their email lists and increase sales. She emphasizes the importance of understanding the goals of each social media platform and tailoring content to fit those goals. Brittany also discusses the concept of a static feed strategy and how it can be effective for certain types of businesses. She provides insights into understanding social media algorithms and how to work with them rather than against them. Brittany also offers advice on creating content when feeling stuck and shares strategies for converting followers into clients.
About The Guest:

Brittany Verlenich is a content strategist, social media manager, and the host of the Social Media Magic podcast. She specializes in helping teacherpreneurs and mompreneurs leverage social media to grow their email lists and increase sales.

Summary:


In this episode, Olivia Radcliffe interviews Brittany Verlenich, a content strategist and social media manager. Brittany shares her expertise in helping teacherpreneurs and mompreneurs leverage social media to grow their email lists and increase sales. She emphasizes the importance of understanding the goals of each social media platform and tailoring content to fit those goals. Brittany also discusses the concept of a static feed strategy and how it can be effective for certain types of businesses. She provides insights into understanding social media algorithms and how to work with them rather than against them. Brittany also offers advice on creating content when feeling stuck and shares strategies for converting followers into clients.

Key Takeaways:

- Tailor your social media content to fit the goals of each platform.
- Consider using a static feed strategy for certain types of businesses.
- Understand social media algorithms and work with them rather than against them.
- When feeling stuck, focus on your core beliefs and values to create content.
- Build connections and nurture relationships to convert followers into clients.


Learn more about Brittany here:
https://veritymediamarketing.com
https://brittanyverlenich.lpages.co/strangers-to-subscribers/
https://www.instagram.com/brittanyverlenich/
https://www.facebook.com/groups/204615617878568
https://open.spotify.com/show/0YjSV4jlwScjyTikIVBdkt


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Learn more about Michelle here and about Olivia here.