Episode 191: The Power of Word of Mouth (& How to Harness It) w/ JP Clement
February 2, 2021
Word of mouth is one of the most powerful marketing tools.
Yet most marketers have know idea how to harness it.
You don’t need to wait for it to happen organically…
You just need the right strategy.
And there’s no one better to learn from than JP Clement, CEO at boomtime Word of Mouth Marketing. In today’s episode, he shares how to harness word-of-mouth marketing effectively (and strategically).
What we talked about:
The power of word of mouth
How to leverage channels you already use to boost word-of-mouth results
Why you need to treat your LinkedIn page as a booth at a virtual tradeshow
This post includes highlights of our podcast interview with JP Clement, CEO at boomtime Word of Mouth Marketing.
For the entire interview, you can listen to The B2B Revenue Executive Experience.
If you don’t use Apple Podcasts, we suggest this link.
Word of mouth is one of the most powerful marketing tools.
Yet most marketers have know idea how to harness it.
You don’t need to wait for it to happen organically…
You just need the right strategy.
And there’s no one better to learn from than JP Clement, CEO at boomtime Word of Mouth Marketing. In today’s episode, he shares how to harness word-of-mouth marketing effectively (and strategically).
What we talked about:
- The power of word of mouth
- How to leverage channels you already use to boost word-of-mouth results
- Why you need to treat your LinkedIn page as a booth at a virtual tradeshow
This post includes highlights of our podcast interview with JP Clement, CEO at boomtime Word of Mouth Marketing.
For the entire interview, you can listen to The B2B Revenue Executive Experience.
If you don’t use Apple Podcasts, we suggest this link.
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Previous guests include: Mary Shea of Outreach, Udi Ledergor of Gong.io, Jeroen Corthout of Salesflare, Mark Colgan of Speak On Podcasts, Justin Hartanov of Syndigo, Gessie Schechinger of OnCourse
Check out our three most downloaded episodes:
- 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Et Tu, Brute?: How Leaders Can Overcome Deceit & Sabotage
- You Need a Vision: Managing Acquisitions as a Growth Strategy w/ Justin Hartanov
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