On‌ ‌the‌ ‌show‌ ‌with‌ ‌me‌ ‌today‌ is an co-author entrepreneur and motivator by the name of CC Chapman, C.C. is the co-author (with Ann Handley) of the best seller Content Rules, a book that showcases the value of “organizations as publishers.” Content Rules clearly explains how companies can create remarkable blogs, podcasts, webinars, ebooks, and more — content that converts online audiences into customer evangelists. It was published in December 2010 by Wiley.

C.C. co-founded The Advance Guard, a marketing agency. After two stellar years, the company was acquired by Campfire.

Thank you so much for listening! Please subscribe rate and review on your favorite podcast listening app. To get to the show notes for today's episode, go to https://brightideas.co/xxx...and if you have any questions for me, you can leave me a voicemail at brightideas.co/asktrent