CEO Crossing Stories
07 - Aaron Marino - Letting A Dream Die To Find Success
September 2, 2020
Aaron Marino is a successful Youtube personality with more than 6.3 million followers who are influenced by his messaging. Many of those same followers are active consumers of his five different brands that encompass multiple areas of business. While he is successful by all measures, his journey consists of broken dreams and bankruptcy due to failed businesses that almost left him shattered. Learn how one dream had to die to allow him to find his true potential.
Aaron Marino is a successful Youtube personality with more than 6.3 million followers who are influenced by his messaging. Many of those same followers are active consumers of his five different brands that encompass multiple areas of business. While he is successful by all measures, his journey consists of broken dreams and bankruptcy due to failed businesses that almost left him shattered. Learn how one dream had to die to allow him to find his true potential. 

Aaron Marino, also known as 'Alpha' on his YouTube channel Alpha M., is a serial entrepreneur, men's lifestyle expert, and business owner. He is the founder of Alpha M. LLC which has amassed over 6 million+ subscribers on his Alpha M. YouTube channel. He is the owner of Alpha M. LLC, Pete & Pedro, ENEMY as well as he is a partner in MENfluential Media and a founding member of Tiege Hanley.

In 2006, Aaron began to build his brand Alpha M. Image Consulting focusing on image consulting and personal shopping for men. To complement the brand, the Alpha M. YouTube channel started in 2008 with the mission to teach the ordinary man how to build, manage, and maintain his style, grooming, fitness, and lifestyle.  Conceptualized and designed in 2011, Aaron's website IAmAlphaM.com hosts videos, how-tos, and tutorials.

Pete & Pedro, Aaron's men's grooming products company, was launched in 2013 and has been growing steadily by 30% annually. Then in 2015, Aaron joined the founding members to start a Chicago based men's skincare company Tiege Hanley, and he also partnered with a fellow influencer to form the advertising agency for influencers, MENfluential Media.
   
ENEMY Eyewear was started in 2019 by Aaron with the goal of creating premium sunglasses at an affordable price. The sunglasses have been a big hit, attracting star-studded fans including Kevin O'Leary. 2020 has proven to be another ground-breaking year for Aaron. He has started a new project, rehabbing an old church that is on Georgia's Historic Registry for an unannounced business.

CEO Crossing Stories is the podcast that represents the community for business leaders known as CEO Crossing. Our host, Paul Kirch, brings a vast experience in business and broadcasting to the show which consists of guest interviews from industry leaders and thoughtful commentary meant to inspire, inform, and influence listeners to take action. Learn more about CEO Crossing at ceocrossing.com

To learn more about today's guest, visit alpham.com

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