The Transparency Sale with Special Guest Todd Caponi!
May 17, 2021
Join us as we host special guest Todd Caponi to discuss The Transparency Sale!
Todd fell into sales, then fell in love with the decision science surrounding it. He turned that into a career encompassing multiple sales leadership roles, including building the revenue capacity of one tech company from the ground-up into Chicago’s fastest-growing, another where his efforts helped drive the organization to a successful IPO followed by an acquisition worth almost $3B, and another where his turnaround efforts were rewarded with the American Business “Stevie” Award for Worldwide Vice President of Sales of the Year.
His first book, The Transparency Sale, has earned international best-seller status and has won three best sales book awards. He now speaks and teaches revenue organizations on leveraging transparency and decision science to maximize their revenue capacity.