This week on Marketing Like A Mother, co-host Michelle Pontvert is chatting with the very talented copywriter Nicole Kepic. Here’s what you’ll learn in this episode: The simplifying power of VIP Days What exactly is “copy” How non-writers can harness the power of copywriting How to make sure you’re not being too “sales-y” in your copy What the highest-impact copy is and when to hire a professional copywriter How launching digital products has changed her business Other links in this episode: https://www.nicolekepic.com/