Join Fab and our AMS graduate Anwulika Okonjo to discuss building a brand rooted in purpose, fostering hope, and embracing a discipline of hope in challenging times.
Are you ready to dive into an uplifting conversation that will ignite your passion for purpose-driven entrepreneurship? In this episode of Alt Marketing School, join Fab Giovanetti and guest Anwulika Okonjo for an insightful exploration of building a brand rooted in hope, purpose, and people. Get ready to be inspired and empowered by the wisdom shared in this engaging conversation.
WHAT YOU'LL LEARN 🏫
- The importance of fostering hope, even in tough times, and building a brand that stands for purpose, people, and passion
- Anwulika's insights on being unrealistic, diving into ideas, and the value of investing in oneself as an entrepreneur
- The significance of representing a brand's mission and vision in its branding.
- Practical strategies for building a business with a limited budget, including the use of simple marketing principles and facilitating feedback from the community.
THIS EPISODE IS BROUGHT TO YOU BY HOSTINGER 💛
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ABOUT OUR GUEST ♥️
Anwulika Okonjo is the CEO and Founder of Ijeruka, an EdTech platform that enables anyone to learn from visionary African and Afro-diasporic minds while building their community of peers. As a social entrepreneur and social innovation strategist, Anwulika's works at the intersection of technology, liberatory design, and community to facilitate critical dialogues, knowledge-sharing and transformative action. Currently she is exploring how we can practice radical hope as discipline, re-envision Pan-Africanism, and build beautiful businesses dedicated to the collective good.