Author News Weekly
How (Not) to Use Social Media to Sell Books | Book Credits — Yay or Nay?
January 31, 2022
According to a recent study, social media followings don't reliably predict book sales. In other words, just because an author has a lot of Twitter followers doesn't mean their book will be a bestseller. This is due to a number of factors, including the fact that many social media users are not in the habit of buying books. However, this doesn't mean that social media can't be used to sell books. If publishers are willing to put in the effort, they can use social media platforms to reach new readers and promote their authors' work. One way to make books more appealing to potential readers is to include a credits page, similar to the ones found in movies and TV shows. This would list the people who contributed to the book, such as the editor, designer, and illustrator. Including a credits page would provide readers with more information about the book and could help them decide whether or not to buy it. - - - -
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