Author to Authority
EP 394 - How To Use LinkedIn To Build The Know, Like & Trust Factor With Scott Aaron
August 2, 2023
This episode of Author to Authority podcast dives into how to leverage LinkedIn Lead Generation for success. Hosts Kim Thompson-Pinder and Scott Aaron discussed the importance of having a professional profile picture, optimizing content, leveraging the LinkedIn Bell Notification, and providing value to potential customers. They also highlighted the importance of building relationships on the platform and leveraging video content. Moreover, they discussed how entrepreneurs, professionals, coaches, and speakers can use LinkedIn to generate leads and increase sales. All of these insights can direct authors on how to use books to build their authority and grow their business.
This episode of Author to Authority podcast dives into how to leverage LinkedIn Lead Generation for success. Hosts Kim Thompson-Pinder and Scott Aaron discussed the importance of having a professional profile picture, optimizing content, leveraging the LinkedIn Bell Notification, and providing value to potential customers. They also highlighted the importance of building relationships on the platform and leveraging video content. Moreover, they discussed how entrepreneurs, professionals, coaches, and speakers can use LinkedIn to generate leads and increase sales. All of these insights can direct authors on how to use books to build their authority and grow their business. 

(00:00:00) LinkedIn Lead Generation
(00:06:21) LinkedIn Networking Strategies
(00:11:48) Ring Your Bell on LinkedIn
(00:17:25) LinkedIn Bell Notification
(00:22:33) Building Relationships on LinkedIn
(00:27:31) Optimizing LinkedIn Sales
(00:32:27) Author to Authority