Why do I appear on podcasts (and host my own)?    Simple: It works.   It builds your brand, gets your name out there and attracts clients.   Everyone wants more leads and hopping on a podcast is one of the best ways to get them.    To help explain why it’s so effective, I caught up with Jessica Rhodes, Founder & Co-Owner at Interview Connections, where she has been connecting podcast guests with podcasts since 2013.   In this episode, Jessica explains:   - Why podcasts are human and, therefore, effective   - How podcasts build your brand   - Why podcasting is a long-term strategy This post includes highlights of our podcast interview with Jessica Rhodes, Founder & Co-Owner at Interview Connections.   For the entire interview, you can listen to The B2B Revenue Executive Experience. If you don’t use Apple Podcasts, we suggest this link.