[Ask Vince] The 5-Minute Tantrum Rule, The Monthly Membership Dilemma, & The "Skid Row" Of Trial-Jumpers
May 18, 2023
[Ask Vince] The 5-Minute Tantrum Rule, The Monthly Membership Dilemma, & The "Skid Row" Of Trial-Jumpers
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Vince answers gym owners' burning questions about great leadership, short-term contracts, and freebie-chasing nothing-burger leads.
Some key takeaways...
- How you can throw a tantrum like a respectable adult...even if you really want to act out your inner pouty, snot-nosed kid who just got taken out at first base.
- Why the monthly membership is an excellent device for saving you from having to lay awake at night worrying about your inevitable "pauses" turning into "quits" (and it's not because they stay "forever-paused").
- Stop your gym from becoming the trial-jumper's equivalent of skid row with this underused but fundamental marketing tactic.