Just Between Coaches
Presenting Blowing Up
January 21, 2023
Host Melinda Cohan introduces Blowing Up, a new podcast in the Mirasee FM podcast network. In this bonus episode, hosts Linda Claire Puig and Ari Iny talk with Pam Obasa about how to raise your rates (substantially).
Pam Obasa is an actress turned entrepreneur who leveraged multiple misfortunes and turned £500 into a six-figure/month business. She runs a business called The Lucrative Lady, which empowers people to create a lucrative lifestyle and business, no matter their age. 

Hosts Linda Claire Puig and Ari Iny talk with Pam about charging higher rates, even significantly higher rates. The conversation ranges from the internal shifts you’ll need to make to the strategic rollout of your new rates to clients…and how that can change your life. 

In this episode, we discuss:

“You have to remind that gremlin who you truly are and talk back. You be your own cheerleader. You champion yourself. ” – Pam Obasa

Pam Obasa is the founder of The Lucrative Lady and Branderry.com. She is a highly sought-after business coach and international speaker specializing in sales, sales systems and storytelling for marketing.

Her brand, The Lucrative Lady, focuses on empowering people to create a lucrative lifestyle and business, and teaches how anyone can do that no matter their age.

Pam’s unique background as an actress helps her audience use the power of storytelling to improve their business, sales process and conversions.

Resources or websites mentioned in this episode:


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Music and SFX credits: 

• Track Title: Sunny Side Up
Artist Name(s): Neon Beach
Writer Name: Aaron Sprinkle

• Track Title: Presence
Artist Name(s): Mikey Geiger
Writer Name: Michael Thomas Geiger

• Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton

Episode transcript: Raising Your Rates (Pam Obasa) coming soon