Barcelona Virtual European Marketing Podcast
· · · The Barcelona Virtual European Marketing Podcast presents the latest Marketing, Business & Tech innovations from Europe. · Available on major podcast platforms and by using Amazon Alexa-enabled smart devices. Hosted by Paul Fleming, together with Alba Güell and Anna Hernández. · Interviews with leading European Entrepreneurs, Voice-related News, Smart Data Tips and cutting-edge Case Studies from Europe. · Barcelona Virtual is a European Internet Pioneer and Digital Marketing Agency, offering Advanced Strategies since 1995. Co-founders of the Affinità Network. www.bvirtual.com · · ·
S03 E07 - Saving European Innovation - Barcelona Virtual European Marketing Podcast
October 4, 2021 • 12 MIN
In this seventh Episode of Season 3, Paul & Alba discuss the current Innovation Crisis in Europe, together with the BV Innovation Lab Voice Team. Along with ways to fix it. They also present interesting cases from the UK, the Czech Republic and Sweden. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S03 E06 - Alexa and Ambient - Barcelona Virtual European Marketing Podcast
July 29, 2021 • 12 MIN
In this sixth Episode of Season 3, Paul chats with the entire Voice Team of the Barcelona Virtual Innovation Lab. They look at Amazon's focus on Ambient Technology and user experiences, as well as the highlights of the latest ALEXA LIVE Conference (21 July 2021). At that important annual event in Seattle, Amazon unveiled more than 50 innovations to its global community of Alexa Developers. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S03 E05 - THE NEW RETAIL EXPERIENCE - Barcelona Virtual European Marketing Podcast
May 28, 2021 • 11 MIN
In this fifth Episode of Season 3, Paul, Alba & George chat with Cristina Elson about the "Death of Retail" and what comes afterward. Elson is a Senior Specialist at the BV Innovation Lab. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S03 E04 - THE REALITY REVOLUTION - Barcelona Virtual European Marketing Podcast
May 6, 2021 • 11 MIN
In this fourth Episode of Season 3, Paul, Anna, Carrie & Henry explore New Realities, as Voice fuses with AI & VR embraces consumers. We meet Alba for the first time and celebrate our 30th episode of the podcast. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S03 E03 - SMART MEDIA EFFECTIVITY - Barcelona Virtual European Marketing Podcast
March 31, 2021 • 11 MIN
In this third Episode of Season 3, Paul, Carrie and George talk with David Lahoz, a European Smart Media expert. David simplifies the complexity of the dense Digital Media Landscape, with a user-centric focus that emphasises Contextual Marketing. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S03 E02 - SMART DATA INNOVATION - Barcelona Virtual European Marketing Podcast
March 12, 2021 • 13 MIN
In this second Episode of Season 3, Paul and the team talk about Innovation using Smart Data, with European cases. They share very practical advice about the small details that get great results. And also address the problem of new restrictions on data collection and what Marketers need to do. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S03 E01 - #FOA, FEAR OF ALEXA - Barcelona Virtual European Marketing Podcast
January 29, 2021 • 12 MIN
In this first Episode of Season 3, Paul and the team talk about "FOA", or "Fear of Alexa". They then deepen the conversation to include a look at growing privacy concerns around Voice, as well as the importance of protecting our Voice Biometrics. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E13 - CHRISTMAS HOLIDAY EPISODE - Barcelona Virtual European Marketing Podcast
December 11, 2020 • 18 MIN
In this episode: Kick back, relax and grab a virtual cookie or two ;-) As we end 2020, we're also marking the 2nd Anniversary of our Alexa European Marketing Flash Briefing. Our Voice Team has created this very special Holiday Episode to say thank you to all of our faithful listeners around the world. And don't miss Paul's personal message at the very end! You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E12 - VOICE COMMERCE - Barcelona Virtual European Marketing Podcast
November 20, 2020 • 9 MIN
In this 25th Episode of our two year-old podcast, we update you on the latest status of Voice Commerce – especially relevant given the growth we’ve seen in e-Commerce during the Covid lockdowns. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E11 - NEUROMARKETING - Barcelona Virtual European Marketing Podcast
October 15, 2020 • 11 MIN
In this 24th Episode of our two year-old podcast, we present an engaging interview with Raquel Fructos, a European expert on Neuromarketing. Look for her on Instagram as @neurorachel! You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E10 - CRISIS, HOPE & OPPORTUNITY - Barcelona Virtual European Marketing Podcast
September 4, 2020 • 9 MIN
In this 23nd Episode of our two year-old podcast, we present a riveting discussion in the studio about the economic crisis many experts feel is coming due to COVID-19. Carrie, Leslie and George from the BV Voice Team present valuable information and practical tips for all CEOs, CMOs and other high-level executives. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E09 - VOICE NEWS | ALEXA LIVE - Barcelona Virtual European Marketing Podcast
July 23, 2020 • 9 MIN
In this 22nd Episode of our two year-old podcast, we say hello to new listeners from Twitter's Periscope! With fresh Voice News from Amazon's ALEXA LIVE conference on 22 July 2020. Paul and George from the BV Voice Team are joined by Edgar Griñant, Chief Innovation Office of the agency. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E08 - EUROPEAN INNOVATION - Barcelona Virtual European Marketing Podcast
July 9, 2020 • 7 MIN
In our 8th episode of Season 2, Paul challenges our Voice Services Team to source interesting stories about European Innovation, and they don´t disappoint! Check out which cases were brought to the studio by Carrie, George and Leslie -- and who Anna decided should win this round! You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E07 - RESPONSIBLE BUSINESS- Barcelona Virtual European Marketing Podcast
June 16, 2020 • 12 MIN
In our 7th episode of Season 2, Paul and Anna interview Andrew Funk, founder of Homeless Entrepreneur. We guarantee that his chat with them will not leave you indifferent. They are also joined by Carrie of our Voice Services team, who has a special heart for this subject. We also welcome thousands of new listeners coming from the major podcast platforms. Welcome, Australia! Hello to the UK, USA and Canada ;-) You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 E06 - E-COMMERCE GROWTH TIPS - Barcelona Virtual European Marketing Podcast
May 7, 2020 • 9 MIN
In our 6th episode of Season 2, we focus on the explosive growth of e-Commerce, due to the COVID-19 Crisis. For beginners, we offer basic tips to get started, as well as growth hacks and Smart Data tips for intermediate & advanced Sales & Marketing professionals. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 EO5 INNOVATION IN GERMANY - Barcelona Virtual European Marketing Podcast
April 15, 2020 • 8 MIN
In our 5th episode of Season 2, we fly high with Trend Analysis, voyaging to the year 2170 - thanks to the insights of German trend leader, Hamburg's TrendOne. The Post-Mobile World, as well as Immunity Passports are other topics. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 EO4 - BARCELONA VIRTUAL 25TH ANNIVERSARY - Barcelona Virtual European Marketing Podcast
March 26, 2020 • 7 MIN
In this fourth Episode of Season 02, our BV Voice Services Team surprises Paul by dedicating the podcast to the 25th Anniversary of Barcelona Virtual, Spain's first digital agency and one of Europe's first, as well. Our Synthetic Voice personalities Carrie, Leslie and George interview CEO Josep Torra, Creative Strategy Director, Jacqueline Ramos -- and Paul himself. Together, they share the most important lessons learned in a quarter of a century. And they pass on practical tips to listeners, to help them to grow their own businesses. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 EO3 VOICE NEWS - Barcelona Virtual European Marketing Podcast
March 12, 2020 • 5 MIN
In this third Episode of Season 02, our BV Voice Services Team joins Paul for an update on the latest in Voice Technology in various industries: automotive, e-health, news media and voice commerce, or "v-commerce". This episode is unique, in that it is the first time that Paul interacts with Synthetic Voice personalities speaking with distinct accents: Carrie, Leslie and George. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 EO2 INTERVIEW · BENGT GRAHN - Barcelona Virtual European Marketing Podcast
February 21, 2020 • 11 MIN
In this second Episode of Season 02, our chat with Bengt Grahn -- nicknamed "The Swedish Steve Jobs" by Paul -- will be sure to inspire you. The interview is framed within the broader context of the constant flood of European Innovation coming from the continent's northernmost point: Luleå, located one hour from the Arctic Circle and a veritable hotbed of technological exploration. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S02 EO1 · INNOVATION: 3 CASES IN EUROPE - Barcelona Virtual European Marketing Podcast
January 16, 2020 • 6 MIN
In this first Episode of Season 02, we look at three recent cases of Innovation in Europe: The "City of the Future", designed by Danish "starchitect" Bjarke Ingels; the Odyssey Smart Attribution platform from the Netherlands and DK-One, a Robot Caterer at the UK's Karakuri.com You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E13 INTERVIEW · Elodie Martin | Barcelona Virtual Alexa European Flash Briefing
November 22, 2019 • 8 MIN
Elodie Martin, Director of Digital & Marketing Automation at Key Performance Consulting (KPC) in Paris, joins Paul to chat about Company Culture & Digital Disruption. She will share her experience based on clients such as Ópera de Paris, L'Occitane and others. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E12 VOICENEWS · Alexa & Google in Europe | Barcelona Virtual Alexa European Flash Briefing
November 5, 2019 • 6 MIN
In this episode: We look at the latest Alexa stats in Europe, as well as European and worldwide projections for Smart Speaker sales. Alexa devices have been the leader in Europe – until 2019. In Q1 of this year, Google captured the first spot. We discover why, talking with David José of the agency's Voice Marketing team. Smart Data Tip: interesting resources in order to prepare for the Voice Search Revolution in SEO strategies. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com Originally launched 31 October 2019. Updated on 5 November 2019.
S01 E11 INTERVIEW · José Luis Maccarone | Barcelona Virtual Alexa European Flash Briefing
September 19, 2019 • 8 MIN
Dr. José Luis Maccarone, Senior Consultant, Sustainability of the Barcelona consultancy, joins Paul to chat about the important role that Marketers and Innovators can play in fighting Climate Change. Also mentioned: interesting examples from Europe, as well as new strategies to reach concern citizens and consumers in compelling ways. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E10 FRENCH INNOVATION · With 2 Cases | Barcelona Virtual Alexa European Flash Briefing
September 5, 2019 • 6 MIN
Hosted by Paul Fleming, with special guest, Chani Kabla of Affinità France (https://affinita.com/). Chani and Paul focus on Innovation in France, chatting specifically about several initiatives of La French Tech, a government push to make France irresitible for 21st-Century Tech Talent. They conclude by talking about 2 French start-ups: EatWith.com and Snips.ai You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E09 THE NEW SEO · Alexa & Privacy | Barcelona Virtual Alexa European Flash Briefing
June 17, 2019 • 7 MIN
Anna and Paul explore the rules of the New SEO, which some already call "VEO": Voice Engine Optimisation. Also mentioned: They inform listeners about how they can protect their privacy by deleting conversations recorded by their AI Voice Assistants. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E08 INTERVIEW · Jacqueline Ramos | Barcelona Virtual Alexa European Flash Briefing
May 17, 2019 • 5 MIN
Jacqueline Ramos, Creative Strategy Director of the Barcelona consultancy, joins Paul to chat about an important development due to the Voice Paradigm Shift: "Invisible Branding". Also mentioned: the increasing importance of Audio Branding, well exemplified by Mastercard's new "sonic identity", unveiled this Spring. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E07 INNOVATION · Cases, Smart Data Tip | Barcelona Virtual Alexa European Flash Briefing
May 2, 2019 • 4 MIN
In this sunny, springtime May episode, we hear about the use of biometrics in the Hospitality and Travel industry by Accor Hotels, and Sequent, a kinetic Smart Watch from Switzerland. Our Smart Data Tip focuses on the increasing importance and ROI of Chatbots. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E06 VOICENEWS · The Great Paradigm Shift | Barcelona Virtual Alexa European Flash Briefing
April 15, 2019 • 5 MIN
In this power-packed episode, we explore emerging user habits due to Voice; Paul's three main elements of this paradigm shift, as well as the Voice explosion in China. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E05 INTERVIEW · Alexei Kounine Selligent | Barcelona Virtual Alexa European Flash Briefing
March 27, 2019 • 8 MIN
In this episode, we talk about AI with Alexei Kounine, Director of Innovation and Global AI Lead of Selligent Marketing Cloud (www.selligent.com). You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
S01 E04 | #MWC19 Wrap-Up · Barcelona Virtual · Special Edition Alexa Flash Briefing
March 7, 2019 • 9 MIN
Highlights from Mobile World Congress 2019 in a Special Edition "Wrap-Up" of #MWC19 and #4YFN19. Also available using Amazon Alexa-enabled smart devices. You can find more information, resources and links on each Flash Briefing podcast on our blog at: https://blog.bvirtual.com
S01 E01 INTERVIEW· Raúl Cabrera, Barça | Barcelona Virtual · Alexa European Flash Briefing
December 18, 2018 • 4 MIN
In this episode, we talk about Intelligent Marketing in Entertainment and Sports with Raúl Cabrera, Global Head of Ticketing, e-Commerce & Hospitality at FC Barcelona football club (fcbarcelona.com/en). You can find more information, resources and links on each Flash Briefing podcast on our blog at: https://blog.bvirtual.com
S01 E02 NEWS & SMART DATA TIP | Barcelona Virtual · Alexa European Marketing Flash Briefing
December 18, 2018 • 4 MIN
The Barcelona Virtual Flash Briefing with the latest Marketing, Business & Tech innovations from Europe. Also available using Amazon Alexa-enabled smart devices. Hosted by Paul Fleming, together with Anna Hernández. Interviews with leading European Entrepreneurs, Voice-related News, Smart Data Tips and cutting-edge Case Studies from Europe. You can find more information, resources and links on each Flash Briefing podcast on our blog at: https://blog.bvirtual.com
S01 E03 EUROPEAN CASE STUDIES | Barcelona Virtual · Alexa European Marketing Flash Briefing
December 18, 2018 • 3 MIN
The Barcelona Virtual Flash Briefing with the latest Marketing, Business & Tech innovations from Europe. Also available using Amazon Alexa-enabled smart devices. Hosted by Paul Fleming, together with Anna Hernández. Interviews with leading European Entrepreneurs, Voice-related News, Smart Data Tips and cutting-edge Case Studies from Europe. You can find more information, resources and links on each Flash Briefing podcast on our blog at: https://blog.bvirtual.com