The Well-Paid Creative
If you're a creative professional looking to escape the burden of under-earning and overworking, then man do I have a podcast for you. Hosted by veteran creative Gabrielle Chipeur, each episode of The Well-Paid Creative consists of candid interviews with experts and creatives on topics like freelancing success, marketing and sales, mindset, client management, and our favorite topic - profit. Discover how to attract quality clients and charge what you're worth so you can fall back in love with your work again. ⭐️ PLUS! Access tons of free resources at
How Building a Customer-Centric Business Can Skyrocket Your Growth with Joe Wadsworth
January 19, 2022 • 30 MIN
Would you like to turn your freelance business into one that highly values customers? To grow a customer-centric business, you must be willing to create authentic customer relationships and become flexible to what they want and how they want to be served. As a classically trained musician and self-taught contemporary music producer, Joe Wadsworth is a dynamic CEO who is committed to giving upcoming artists their opportunity to take the charts by storm without needing to be with a traditional production company. Joe has developed a unique perspective when it comes to what it takes to make it in the industry. He has been successfully producing, coaching, and mentoring artists for over 7 years. In today’s episode of The Well-Paid Creative, Joe explains the value of being flexible in how you deal with your customers to build long-term relationships. Listen in to learn how to build a successful Instagram business page that attracts clients, plus the power of having clients’ before and after pictures/videos. Full shownotes at:
The Value of Mentorship in Accelerating Your Freelance Business Growth with Mitko Karshovski
January 12, 2022 • 30 MIN
Would you like to accelerate your growth and establish yourself ahead of the competition as a freelancer? How about getting yourself a mentor? Seeking a mentor when building an online business is an intelligent move that will see you experience tremendous growth. For the last 5 years, Mitko Karshovski has been living as a digital nomad and spent a majority of that time growing an agency from a small team of 6 to over 25 professionals working 100% remotely. At the end of 2020, he launched Parable, an online membership that uses detailed case studies of real-world 6, 7, and 8 figure location-independent businesses to teach people how to build an online business of their own that allows them to live life on their own terms. In today’s episode of The Well-Paid Creative, Mitko explains the value of having a mentor and consistently actualizing their insights to set yourself up for success as a freelancer. Listen in to learn the importance of paying for your mentorship to establish your commitment to the mentor’s insights and develop a relationship with them. For full show notes visit:
The Ultimate Framework to Building a Memorable Freelance Brand with Mallika Malhotra
January 5, 2022 • 29 MIN
Are you taking the necessary steps to develop a solid and consistent brand for your freelancing business? As opposed to many people’s beliefs, branding consists of more than just the colors or fonts of your website. It's more about differentiation, your purpose, your personality, and much more. Mallika Malhotra of MikiFoto + Co is an award-winning brand builder, professional photographer, business mentor, and author of The Brand Photography Playbook. After years of working in corporate advertising, she now helps women entrepreneurs master their message, show up as the face of their business and discover their bulls-eye niche. It’s her mission to empower women to stop hiding and to start emerging as leaders. When she’s not taking pictures or building brands, she’s at home with her three sons and husband, drinking coffee or red wine and dreaming about their next global adventure. In today’s episode of The Well-Paid Creative, Mallika explains her 6-step simple framework to building a solid brand. Listen in to learn the power of personality and consistency in your branding to impact those you’re meant to serve. Full Show Notes and Resources Mentioned at:
Tips On How to Master the Tech in Your Business with Jacqui Money
December 15, 2021 • 26 MIN
Would you like to confidently simplify the tech in your business? Tech and automation when done correctly have the ability to save you money and time and help you scale your business without hiring a large team. Jacqui Money is a South African entrepreneur who works with coaches, consultants, and solopreneurs who are ready to fully leverage their tech to simplify their business, automate systems, and scale with a course or membership so they can save time, drive more sales, and scale their profits. In today’s episode of The Well-Paid Creative, Jacqui explains how she helps business owners confidently master the tech in their businesses and incorporate what works for them while doing away with what doesn’t. Listen in to learn the importance of getting expert tech advice when starting your business instead of trying to do it yourself and steer clear of avoidable mistakes. Full Show Notes:
How to Master Your Mindset and Show Up for Your Business with Chris Richards
December 8, 2021 • 41 MIN
Are you feeling stuck in your business even though you’re doing everything you possibly can to see growth? Well, maybe it is your mindset that’s limiting the way you’re showing up to the world and in your business. Chris Richards is a Mindset Mentor for six figures entrepreneurs and coaches who recognize that after upgrading the marketing and sales, the final barrier to achieve the 7-figure success they desire, is usually hidden within themselves. His clients regularly go from $10k-$20k per month to over $100k per month and beyond, but do it without fears, old money thinking patterns, anxiety, or old habits getting in the way. In today’s episode of The Well-Paid Creative, Chris explains how your mindset and emotions impact your business and how to shift the way you show up to start seeing growth. Listen in to learn why you should reach out to as many people as you can, and offer value when you’re just starting in business without looking to make a quick buck. Full Show Notes:
Creating Your Own Productive Work-Life Balance with Raj Subrameyer
November 24, 2021 • 36 MIN
Are you having a hard time finding a work-life balance as a creative? When you prioritize and manage your work-life balance, you’re also taking care of your mental health. A well-thought-out work-life balance means you’re productive without being overworked or burned out. Raj Subrameyer is a tech career strategist focusing on helping people to land their dream job and become successful leaders. He is passionate about guiding professionals to maximize their opportunities and discover their zone of genius. He uses his experience in the tech industry to research, speak and write about how we can embrace technology and become full-on digital citizens. He is a sought-after speaker at various conferences, including giving multiple TEDx talks this year. He has been featured in numerous podcasts and publications, including Entrepreneur, CEOWORLD Magazine, Authority Magazine, Career Addict, Thrive Global, Addicted2Success, and The Good Men Project. He is also the author of the book – Sky Rocket Your Career. In today’s episode of The Well-Paid Creative, Raj describes how he transitioned from an overworked and burned-out tech career to adopting time management and productivity strategies. Listen in to learn how to practice deep work instead of multitasking to become more productive and do more quality work. Full Episode Show Notes:
Maximize Your Productivity and Better Manage Your Time with Dawn Marcotte
November 17, 2021 • 24 MIN
Would you like to get the most out of your time by being far more more productive every day? Having a well-thought-out time management system not only enables you to get more work done but to also have rest time and make more money as a creative. Dawn Marcotte is a mom, runner, and reader of all things mystery. She has also been a professional (that means someone actually pays her), freelance writer, for over 10 years. In addition to writing books, Dawn provides helpful information in her Facebook Group, Women Coaches and Consultants Growing Our Business. She’s always happy to give a little free advice to new entrepreneurs to help them along their journey. In today’s episode of The Well-Paid Creative, Dawn explains how she created a time management system that enables her to do what is needed in a way that works for her. Listen in to learn the importance of having a calendar where you schedule your work and make it easier to prioritize the important stuff. Full Show Notes:
The Five Star Success Blueprint: Take Your Creative Business from Idea to Acquisition with Beate Chelette
November 3, 2021 • 29 MIN
Do you struggle with the business pieces of your creative business? Your creativity and passion alone will not get you the results you need to become a successful creative freelancer. To take your business from just an idea to an acquisition, you must first shift your mindset and start going after the quantum leap. Beate Chelette is the Growth Architect and Founder of The Women’s Code and provides strategy blueprints and results-oriented, tangible tools and techniques that unify teams, give you clear steps to improve your business systems and strengthen your leadership skills. A first-generation immigrant who found herself $135,000 in debt as a single parent, Beate bootstrapped her passion for photography into a highly successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal. She’s amongst the “Top 100 Global thought Leaders” by PeopleHum and “One of 50-Must Follow Women Entrepreneurs” by HuffPost. In today’s episode of The Well-Paid Creative, Beate explains how to grow a creative business from the tried and proven ten percent annual growth to a quantum leap. Listen in to learn the importance of taking the steps necessary to save your business, plus overcome the shame of needing help to grow. Full show notes at:
Stand Out Online by Creating an Authentic Personal Brand with Claire Bahn
October 27, 2021 • 27 MIN
Woohoo Episode #50! Have you been struggling with how you show up online as an authentic business owner? How about building a unique personal brand that still represents your values and beliefs? Building an authentic personal brand involves showing up to your ideal clients with the right messaging and marketing strategies.   Claire Bahn is a personal brand strategist and the CEO and Founder of Claire Bahn Group. For over ten years, she has been helping high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth and gain the recognition they deserve. Her mission is to help others leverage their personal brand to develop the authority, influence, and trust they need to exceed their career and life goals. In today’s episode of The Well-Paid Creative, Claire explains the power of a personal brand in increasing an entrepreneur’s authority, influence, and trust. Listen in to learn the importance of committing to showing up where your ideal client is and where they consistently consume information. Full show notes at:
How to Make Podcasting the Right Tool to Grow Your Brand with Franciska Kosman
October 20, 2021 • 28 MIN
Have you been contemplating starting a podcast to expand your brand? As a creative, podcasting is one of the most valuable tools you can use to grow your expertise, and expand your brand to different types of audiences. Kay Productions Founder/CEO, Franciska Kosman is a Jewish Orthodox art-preneur who started her career as a singer and composer and became an international artist and performer, having released over 60 singles. She then went on to launch Kay Productions, which offers a unique combination of services, from content development to producing, marketing, and – most importantly – ways to make an IMPACT with a message worth sharing. She started her own podcast; The Franciska Show, to give voice to the inspiring stories of Orthodox Jewish female artists. In today’s episode of The Well-Paid Creative, Franciska explains how you can actualize your idea into a podcast to help grow your brand. Listen in to learn the importance of focusing on producing high-quality content, plus staying consistent to become a successful podcaster. Full show notes at:
How Freelancers Can Handle Stress and Avoid Burnout with Dr. Jen Harrison
October 6, 2021 • 31 MIN
Do you often experience stress and burnout that negatively affects both your life and business? If you want to maximize your results in life and business, you must be intentional in adopting basic techniques to help prevent stress and also develop a stress management tool kit to help relieve and avoid burnout. Dr. Jennifer Harrison is a stress & body-mind health expert, Certified Canfield Success Principles Trainer (by Jack Canfield), Success and Mindset Coach, best-selling author & speaker. She helps entrepreneurs, natural health practitioners, and professionals to effectively relieve stress & optimize their brainpower, create an empowering success mindset, and manifest desired results in both their life and business. In today’s episode of The Well-Paid Creative, Dr. Jen explains the importance of having a go-to list of stress relief strategies to incorporate into your daily routines. Listen in to learn why you need to regularly relax and reflect to identify the root cause of your stress and burnout. Full show notes at:
The Value of Attraction Marketing in Growing Your Business with Chad Wittfeldt
September 29, 2021 • 32 MIN
Have you ever thought of experimenting with attraction-based marketing in your business? Attraction-based marketing is a form of marketing where you use your expertise in your field to attract your ideal customer without even telling them to purchase. How cool is that, right? Chad Wittfeldt started investing in the equities market when he was 17 years old, and a few years later moved over to currency markets. Through some trials and tribulations, Chad closed his first apartment building deal. Today, he’s partnered on over $40,000,000 in real estate syndications, scaled a multiple 6 figure consulting agency, mines, stakes, and trades cryptocurrency in his free time. In today’s episode of The Well-Paid Creative, Chad shares how he discovered attraction marketing and how it helped grow his business and expertise. Listen in to learn the importance of understanding your ideal customer and the acquisition stage they’re in, to strategically market to them. Full Show Notes at:
Do It Your Way and Enjoy Freedom, Fun, And Finances with Viv Guy
September 22, 2021 • 39 MIN
Would you love to have the freedom of time while still being incredibly productive in your business? By doing things that perfectly align with you and not following shoulds, you can create a fulfilling life and a successful business without compromising. Viv Guy is an entrepreneur who without realizing her achievements at the time, grew her first company and its profits every year throughout and after the 2008 recession. She sold out her client’s spots for a year in just one month for her brand photography business during the global pandemic and started a new business during the same pandemic. In today’s episode of The Well-Paid Creative, Viv shares how she pivoted from a business that wasn’t serving her to finding one that was in alignment with her. Listen in to learn the power of showing up unashamedly as yourself to attract clients that resonate with you. Full show notes at:
How to Create Irresistible Offers as A Freelancer or Solo Provider with Cheryl Woodhouse
September 15, 2021 • 25 MIN
Do you often feel like the one-off offers you provide as a freelancer are not enough for both you and your client? How about positioning your services as the solution to your client’s problem and offering months-long project plans? Cheryl Woodhouse is the founder of Tactile Design Co and a mentor to freelancers and solo service providers, teaching them how to ditch the toxic clients by creating and selling irresistible offers and building long-term, highly profitable relationships to end the income rollercoaster for good. In today’s episode of The Well-Paid Creative, Cheryl shares the strategy she created that allows her to sell long-term projects rather than one-off projects as a solo provider. Listen in to learn how to find your clients’ problems and offer the best solutions by conducting industry research. Full Show Notes at:
Powerful Ways to Set Boundaries and Navigate Rest with Jason Leadingham
September 8, 2021 • 27 MIN
Do you have any set boundaries that govern your daily life? Having boundaries in every aspect of your life allows you to navigate rest and achieve maximum physical and mental wellbeing. In today’s episode of The Well-Paid Creative, Jason talks about the importance of setting personal and professional boundaries to help navigate rest and avoid burnout. Listen in to learn the importance of setting boundaries that can be adjusted to fit the daily rhythm of your life and achieve a work/life balance. Jason Leadingham is a father of two little ones (2 and 4), a full-time minister as well as a professionally trained male voice-over talent, and a SAG-AFTRA eligible commercial, TV, and stage actor for over 20 years of formal acting education and experience. His voice can be classified anywhere between mid ‘20s to early ‘50s. He can give you professionally sounding voices from that conversational “guy next door” to a believable-sounding cartoon figure.  Full Show Notes at:
Build Your Freelance Career Through Network Building and Self-Promotion with Super Julie Braun
September 1, 2021 • 35 MIN
Have you been encountering challenges building an impactful career as a creative? Self-promoting through practicing and starting conversations online is just one way to break the ice and get close to finding projects that fit who you are. Super Julie Braun is the founder and CEO of Super Purposes. Her company helps people get the salary they deserve regardless of their challenges by taking the fear and formality out of the career search. They’ve helped over 16,000 people by providing online courses such as “How to get a job in 12 weeks!” SJ and the creative teams at Super Purposes are currently producing a 12-week Docuseries, From Ground Zero to Career Superhero in which 5 unemployed job seekers get help on their career journey. In today’s episode of The Well-Paid Creative, Super Julie explains how she mostly works with creative people to help them get the job and salary they deserve. Listen in to learn the power of building and maintaining a network to help you expand your job opportunities. Full Show Notes with Time Stamps at:
Actionable Financial Advice for Creative Freelancers with Kristopher Meuwissen
August 25, 2021 • 22 MIN
How well are you currently managing your finances as an entrepreneur? Are you paying yourself first and investing after getting paid? As a business owner, it's important you adopt the profit-first model so you can pay yourself first each time without compromise. Kristopher Meuwissen has been a self-employed financial advisor since 2012. He grew up in a financial advice household with both his parents running a financial business. He has an excellent understanding of what works and what doesn’t in finances and has learned how to employ a variety of approaches to benefit his clients. In today’s episode of The Well-Paid Creative, Kristopher shares his journey as a financial entrepreneur and how to better manage finances as a freelancer. Listen in to learn why you should invest your money as a freelancer to start your wealth-building journey. Full show notes at:
Small Actionable Steps To a Multi-Million Dollar Creative Business with Victoria Wieck
August 18, 2021 • 48 MIN
Do you have a working risk management plan in your business? One way you can manage risk in your business is by strategically planning for your growth so you don’t fail or go broke. Victoria Wieck is the epitome of rags to riches American dream story. She immigrated from South Korea to America with her parents with only 30 dollars, and has built a multi-million-dollar business with over $500 million in retail sales. After a series of corporate jobs, Victoria started her own company in 1989 on a shoestring budget to spend more time with her family. In today’s episode of The Well-Paid Creative, Victoria Wieck talks about her creative entrepreneurial journey and how she became successful by planning for her business growth. Listen in to learn the value of consistently taking small actionable steps to help you achieve your goals. Full Show Notes at:
How to Take Risks and Not Give Up on Your Passion with Maccabee Griffin
August 11, 2021 • 25 MIN
Do you have what it takes to be patient and take risks for your passion? To be successful as a business owner, you have to be passionate about what you’re pursuing and keep taking risks without giving up when things get bumpy. Maccabee Griffin has been a full-time voiceover actor for almost 2 years. He medically retired from the US Army and was working full-time in a manufacturing job before the pandemic hit. Maccabee uses his voice and a network of creative specialists to help businesses grow and thrive in this digital world. In today’s episode of The Well-Paid Creative, Maccabee shares how luck and taking risks has enabled him to turn his passion for voice acting into a full-time job. Listen in to learn the importance of appreciating your story and bringing those experiences into the work that you do. Full show notes at:
Forming Mental Habits That Serve You with Laura DiBenedetto
August 4, 2021 • 28 MIN
Have you established any healthy habits in your life in terms of your thoughts? We often think of habits as the tangible things we can do when we should think of habits as what we think about, and how those thoughts can serve us. Laura DiBenedetto is a TEDx speaker, #1 Bestselling author of The Six Habits, and Life Mastery Coach. She teaches us how to create the life of our dreams without sacrificing what we love. As Founder and CEO of Vision Advertising, a company that she built at aged 19, she has helped hundreds of entrepreneurs build and grow profitable enterprises entirely on their terms. In today’s episode of The Well-Paid Creative, Laura explains how she went from pursuing career and money highs to pursuing happiness habits. Listen in to learn how to challenge your limiting beliefs to better take care of yourself and your business. Full show notes at:
Build and Position Your Business at Any Age with Jeff Peroutka
July 28, 2021 • 20 MIN
How do you position yourself as an expert and a business leader at a young age? Building a successful business at any age depends on your ability to provide quality work and present the newest and workable strategies to your clients. Jeff Peroutka, at 23-years young, is the founder and CEO of Pror Marketing LLC, an SEO service provider that works with Digital Marketing Agencies on white-label projects. At the same time, the Pror team becomes the external “employee”. Because they have a company culture that values life-long learning and pursues SEO excellence by adopting leading trends early and implementing those newest strategies, they're swift at making significant improvements to their clients’ SEO rankings. In today’s episode of The Well-Paid Creative, Jeff describes how he went from being a freelancer on Upwork to starting his own business by providing quality work to his clients. Listen in to learn why hiring consultants to help you build systems will allow you to save time and scale your business faster. Full show notes at:
How to Niche Down on a Problem in a Specific Niche with Trevor Longino
July 21, 2021 • 28 MIN
How well are you positioning your business by niching down on a problem within your chosen niche? Do you have a well-executed strategy that allows you to stand out in the value you’re offering to your clients? Trevor Longino is a marketer, writer, speaker, founder, and growth thinker. He's launched 50 startups, mentored about 200 more, taught thousands, and launched 12 startups from $0 to $2MM+ in ARR over the last decade, including,,, and In today’s episode of The Well-Paid Creative, Trevor explains how he came up with his grow-to-market experiment and how he uses it to help startups scale and grow. Listen in to learn how you can strategically niche down your business and the problem you want to solve within that niche. Full show notes at:
How to Create Clear Messaging to Position Your Business Locally
July 14, 2021 • 24 MIN
How is your business showing up locally? Do you have a set strategy that allows you to offer value locally even as you market nationally or internationally? It is important you convey your company’s clear message and establish new connections as a local business, especially in its early days. Anthony Moses is the owner of Simply Intricate Designs, the #1 flooring/tile contractor in Baton Rouge, La. He’s also the host of the Floor Masters podcast, a nationally recognized podcast sponsored by The National Tile Contractors Association. Anthony is dedicated to transforming homes into works of art. In today’s episode of The Well-Paid Creative, Anthony explains how he uses his creativity to inspire customers, which goes beyond the money. Listen in to learn the importance of having a very clear goal and message to guide your business for long-term success. Full show notes:
Social Media Tips and Strategies to Grow Your Creative Business with Katie Brinkley
July 7, 2021 • 27 MIN
Do you have a solid social media strategy that’s working for your business? Did you know that being everywhere at the same time on social media will only ruin your growth chances? To grow your business and customer base through social media, you need to utilize the tips and strategies that work. Katie Brinkley is the owner, Social Media Strategist, and Coach at New Step Social Communications, a social media agency based out of Littleton Colorado. She has been helping small businesses, real estate agents, construction companies, and homebuilders with their social media for over 15 years. She specializes in coaching entrepreneurs on how social media can be an incredible tool to help find new leads, build community, grow sales, and bring the social back to their social media. In today’s episode of The Well-Paid Creative, Katie explains why you should focus on what you’re good at and offer value to succeed on social media. Listen in to learn why showing up on social media through audio is going to be the biggest hit of 2021. Full Show Notes:
How to Properly Delegate Tasks, Not Abdicate with Tega Diegbe
June 30, 2021 • 29 MIN
Are you delegating tasks in your business or are you still procrastinating to have systems and processes all perfect first? If you are delegating, are you aware of the mistakes you’re making, or do you have everything figured out? Tega Diegbe is a curious person who has a passion for solving problems. Having worked behind the scenes helping entrepreneurs build their businesses and put systems in place, he’s gained experience in a range of topics - from building funnels, running paid ads, setting up Email marketing, building virtual teams. He loves creating solutions that impact people’s businesses and doing so by using teams, systems & tech. In today’s episode of The Well-Paid Creative, Tega shares his entrepreneurial journey and the lessons he’s learned along the way. Listen in to learn the importance of properly delegating tasks and responsibilities so you can focus on other things that grow your business. Full show notes:
Change Your Mindset and Transform Your Habits with Volta Voloshin-Smith
June 23, 2021 • 26 MIN
Are you challenging yourself and trying new things? To build resilience and have the courage to go after your passions (even when you might fail) requires you to challenge yourself and change your mindset. Originally from Moldova, Volta celebrates food with art and animation. She the founder of Color Snack and her mission to watercolor the world can be seen in the various projects such as brand activations, custom illustrations, and animated GIFs that she creates for national and international brands (like Dallas Mavericks and Michaels Stores). She has taught thousands of students in her online and in-person watercolor workshops, where she encourages everyone to rediscover their inner artists. In today’s episode of The Well-Paid Creative, Volta shares how she taught herself watercolor art over the years and eventually left her day job to pursue her passion. Listen in to learn how to change your mindset and start structuring both your mornings and days to perform at your best. Full show notes at:
How to be More Strategic in Your Marketing with Rhea Allen
June 16, 2021 • 28 MIN
Do you have a marketing plan and strategy for your creative business, or do you feel like you're flying blind and doing whatever comes across your plate each day? In today’s episode of The Well-Paid Creative, Rhea tells us about the journey her and her husband took starting and expanding their marketing firm, and how they help others do the same with their businesses. Listen in to learn the importance of having a marketing audit to understand your target audience and what you need to do to resonate with them. Full Show Notes at:
Maximize Your Business Growth Through Excellent Customer Service with Dr. Kelly Henry
June 9, 2021 • 22 MIN
In today’s episode of The Well-Paid Creative, Dr. Kelly Henry explains why you should keep the mindset that your business is there to serve the customer and not the other way around. Listen in to learn why the last impression is more vital to the customer than the first impression. Full show notes available at:
Committing to and Approaching Your Dreams with Patience with Pauleanna Reid
June 2, 2021 • 26 MIN
Are you being patient with your dreams, and trusting the timing of your life? In this week's episode, Pauleanna Reid shares how she changed careers multiple times before finally falling in love with ghostwriting. Listen in to learn how to be committed to her craft to master it, the work Pauleanna does with business owners in her ghostwriting agency, plus the power of mentorship as a creative or business owner. Find the full show notes for this episode here:
Question Your Journey and Escape the Hustle Culture with Matthew Turner
May 26, 2021 • 29 MIN
In this episode of the Well-Paid Creative Podcast, Matthew Turner shares insights into how you can start questioning yourself about the hustle culture and find opportunities to escape it. We talk about the journey of escaping the hustle culture and running a business, the three stages of the growth cycle in everything that you do, and learning how to question and find your own answers to your pursuits. Full show notes can be found at
Work Less and Reach More People Using These Two Strategies with Dayana Mayfield
May 12, 2021 • 27 MIN
Discover two powerful strategies you can use to grow your business - fast! In this episode, Dayana Mayfield discusses two crucial growth strategies that she used to turn her service-based business around. Tune in to find out how you can work less, adopt a novel hybrid approach to working with more people, and have more people visit your website with the power of SEO and PR. Full show notes at:
How to Recover Financially From Disaster with David Hogan
May 5, 2021 • 27 MIN
Being resilient in business is kinda a given. But what do you do when you experience real life financial (or personal) disaster? David Hogan is a resilience business coach, author and speaker and knows crisis very well after surviving the 2008 crash of the real estate market. But he also knows resilience. After losing everything in that 2008 crash, he went on to build a 7 figure business and now teaches others how to harness their own inner resiliency to see success. In this episode, David Hogan discusses how to move past setbacks and failures in business and in life. Tune in as David lets us in on what turned his life around: the millionaire handshake - and find out how you can use it in your life. For full show notes visit:
How to Make Partnerships Work in a Creative Business with Mordy Rapp
April 28, 2021 • 32 MIN
You don't have to go it alone in your creative business. Mordy Rapp shares his experience growing his video production company to six figures and beyond with the help of a great partnership. Mordy drops so many great pieces of advice in this episode for all creatives just starting out - or looking to take the next big leap in their business. Full show notes at:
Doing Business Differently with the Godfather of Ghostwriting Eli Gonzalez
April 22, 2021 • 41 MIN
Discover how this ghostwriter built a successful creative business by doing business in a way that not only felt good - but performed well. He broke all the rules, and still came out on top. Eli has been called the Godfather of Ghostwriting and he shares what contributed to his success from leaving his sales career to become a writer and then opening up his own freelance business. Full show notes can be found at:
Success Through Being Humble, Open & Transparent with Lawrence Henderson
April 14, 2021 • 23 MIN
Can you be humble and confident at the same time? Well, we're going to ask that question today and my guest thinks that, yes, you absolutely can, and it's the key to business success. I'm talking with Lawrence Henderson, and we dive into topics like balancing humility and confidence and telling stories in your business so you can attract new clients by being yourself - no bragging required. For full show notes visit:
Making Work/Life Balance a Priority in Your Creative Business with Megan Dougherty
March 31, 2021 • 22 MIN
If finding balance in your work has become difficult, you'll love this episode with Megan Dougherty where we dive into tips you can use to being harmony back to your creative business. From defining communication boundaries to having hobbies that are just for you (no side hustle needed) you'll get lots of great ideas from this conversation. Full show notes at
How to Package and Price Your Services as a Creative with Gaby Diemeke
March 24, 2021 • 26 MIN
Are you confused about how to price your service packages as a creative? How about letting the time and money you’ve invested into your skill validate how you charge for your services? In today’s episode, Gaby Diemeke shares about her Badass Women Project started in New York and now in Austin, and how it has helped expand her photography business. She also shares her tips on how to package your services as a creative and attract your ideal client. Full show notes at:
Focusing on Profit in Your Creative Business with Rocky Lalvani
March 17, 2021 • 29 MIN
We're talking all about money, profit and finances in today's episode of the podcast with guest expert Rocky Lalvani. Profit First completely changed how I looked at money and profit in my business and I've been shouting from the rooftops about it ever since. Rocky is going to dive into what the Profit First method is, how you can get started using it and some of the profound effects it can have on your creative business. Full shownotes at:
How to Avoid The More Client Trap
March 10, 2021 • 25 MIN
If only you could get more clients - everything would be better right? But what is more clients isn't the answer? In this episode we're going to take a deep dive into a common feeling we get as creatives that can have disastrous results if left unchecked. Learn how to recognize the more clients trap and how to alleviate some of its more persistent symptoms. Full show notes:
How to Change Your Mindset and Build a Successful Business as an Introvert with Jesse Martin
March 3, 2021 • 32 MIN
Yes it's possible to run a successful business if you're an introvert. In fact, our guest on this episode, Jesse Martin, talks about how you can not only work with your introverted tendencies but turn them into one of your superpowers. Jesse also shares the tips from his story on how to become a successful business owner as an introvert. Listen in to learn how to charge your worth with your business without letting your insecurities get in the way. Full show notes at
Aiming for 92% and Reaping the Rewards in Your Creative Business
February 24, 2021 • 13 MIN
This is the chapter of the book that started it all - my rant on why the "Just ship it" mentality had destroyed my own industry. It went on to spark the idea that some creatives are better than others - and the search for WHY they were different started. In this episode I'm reading a chapter from "Secret Weapon: Attract the best clients, charge what you're worth and fall in love with your work again." Full show notes at
How to Delight Clients by Being Invested in the Outcome of Projects
February 17, 2021 • 31 MIN
What separates a hired gun from a Secret Weapon? The biggest difference is that a Secret Weapon is invested in the outcome of their client's projects. And with that investment comes trust, better relationships, increased revenue and raving testimonials from client's who love working with you. In this week's episode we're reading a chapter from "Secret Weapon: Attract the best clients, charge what you're worth and fall in love with your work again." and we see if it still holds up one year later. Spoiler alert: it does :)
Find Your Freedom with the 3-Day Work Week with Cailen Ascher
February 10, 2021 • 27 MIN
In this episode we're chatting with Cailen Ascher, who shares how to have a schedule that allows you to leverage your skills and schedule and have your own version of a 3 Day work week (say what?) Full show notes can be found at:
Building a Referral Engine for Your Creative Business
February 3, 2021 • 28 MIN
Did you know you can grow your creative business completely through referrals? It's totally possible! For years, my business was completely referral based. I didn't do any advertising and I didn't do a lot of marketing. I was getting all my new clients from my existing clients. But it wasn't by accident - I created a referral engine in my business that kept chugging along day after day. For compete show notes and links head to:
How to Start and Scale a Niche Creative Business with Andy Cabasso
January 27, 2021 • 29 MIN
In this interview with Andy Cabasso, we talk about how he built a niched-down, productized creative business so good he ended up selling it to start another! Find the full show notes at
How Resilient is Your Creative Business?
January 20, 2021 • 24 MIN
Would your business survive an unthinkable event? In this episode I'm going to share what I discovered in 2020 when the unthinkable happened to me and how my business not only survived, but actually came out stronger and in a better place than before.
Welcome to the Well-Paid Creative Podcast
January 13, 2021 • 10 MIN
2020 was a doozy. I know it hit everybody differently and we all had to deal with our own set of unique challenges. I wanted to give an update in this episode about just what happened to me and why I fell off the radar for several months plus what's happening in 2021 and what we can expect moving forward from the Well-Paid Creative podcast. For complete show notes and links visit
Why that discovery call didn’t become a client and how you can fix it for the next one.
March 11, 2020 • 16 MIN
Another prospect ask you to send them a proposal? Ouch. If you’re struggling with turning your discovery calls into paying clients for your creative business then there are a few things that you can tweak to start seeing a higher signing rate. I made these mistakes time and time again and so I want to make sure you’re not making them too. Check out the four reasons that yoru discovery calls may have been falling flat and how you can make sure that the next one is crazy successful.
Three Tips to Supercharge Your Discovery Calls
March 4, 2020 • 16 MIN
Ever go into a discovery call with sweaty palms, stammering voice and the feeling you've made a big mistake? We all know discovery (or sales) calls are a necessary thing to grow our creative business - but that doesn't make it any less scary! Take a watch for the three biggest tips I can give you that will help you get over your fear of discovery calls and how you can make sure you're seen as the expert you are - while also increasing your conversion rates!
The BEST Technique for Dealing With Difficult Clients in Your Business so You Can Get Back to Your
March 3, 2020 • 16 MIN
Having one of THOSE days with your clients? Feel like you need to reset and get back on track after dealing with a difficult client? This week's episode is all about the technique I use to get myself back on track so that a bad 20 mins doesn't turn into a bad day and ruin my productivity.
The Compelling Way to Attract More Clients to Your Web Design Business
February 5, 2020 • 10 MIN
You’ve probably heard of using storytelling in your marketing - but how do you do that when you’re trying to attract new clients to your web design business? In this week’s episode I go over the 2 main rules of storytelling and how you can avoid the mistakes I made when I first started using it. Using stories is such a natural way to express yourself and increase the know, like, trust factor of your brand - doing it right will have soon to be clients loving you and wanting to work with you even
What I would do today to get web design clients if I was first starting out
January 29, 2020 • 14 MIN
This week's episode is inspired by a question I got in my DMs from Megan - what would I do to get clients if I had to start all over again? If you're struggling to get clients in your web design business I definitely recommend you check this out - you might save yourself some time and headache. I know I wish I had known this when I first started out!
Leverage these two things to get more hours in your day and avoid burnout in your business.
January 23, 2020 • 16 MIN
As web designers and service providers we don't have a lot of resources to leverage - so what we DO have, we need to know how to get the most out of! In this week's episode I talk about how you can leverage the two most important resources any web designer has - your time and your energy. Get some great time management tips and a new way way of looking at how you refill and keep your energy stores topped up so you can avoid burnout and never feel as though you're 'running on empty'
How to stop the cycle of undercharging in your web design business
January 15, 2020 • 15 MIN
I undercharged for years in my web design business - and it left me on a constant hamster wheel of playing catch up. But when I switched my focus to making sure I was charging enough to not only break even - but to be profitable, everything changed. In this week's episode I talk about how you can stop this cycle of underearning by going through a process to determine exactly what you need to charge for every project moving forward.
Increase the ROI on your web design business investments with these four guidelines
January 8, 2020 • 20 MIN
Looking to make the right investment decisions for your web design business? Wondering if you'll get a high ROI from the investments you do make? Whether it's a new course, program, tool or software - we want to make sure you're getting your money (and time) worth out of it. In this week's episode we'll go over the four guidelines I use to guide my decision making process when it comes to investing and how it helps me make the best decisions, guaranteeing a higher ROI for my business.
Planning Your 2020 Business Goals - Avoid These 3 Mistakes I Made in Years Past
January 4, 2020 • 12 MIN
Tired of constantly setting goals and never hitting them? Or even worse, not even coming close? In this week’s episode of the Secret Weapon Diaries I go into the three big mistakes I’ve made with goal planning in the past and how you can avoid them moving forward. Once I stopped making those mistakes amazing things started happening in my web design business and you can see the same calibre of results in yours too!
How to magnetically attract the perfect clients to your creative business.
December 19, 2019 • 16 MIN
In this week's episode of the podcast we talk about how you can magnetically attract clients to your creative business with some simple shifts and consistent application of some very powerful techniques.
Grow your creative business exponentially by overcoming these three tricky mindset patterns
December 11, 2019 • 12 MIN
In this premiere episode of The Secret Weapon Diaries I talk about the three mindset patterns that I’ve dealt with time and time again in my creative business and how you can overcome them to see growth in yours! The Secret Weapon Diaries is a weekly video show and podcast that helps creatives attract the best clients, charge what they’re worth and fall in love with their work again.
How sitting on my floor crying led me to publishing the Secret Weapon book
November 29, 2019 • 8 MIN
Gabrielle talks about the pivotal moment 4 years ago that led to her transforming her business and the eventual writing of her book - Secret Weapon. It all comes down to being brutally honest.