Retail Media Moguls
Welcome to The Retail Media Moguls podcast hosted by Stuart Adamson and brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry. We aim to make the podcast your go-to source for all aspects of the industry, including current and future trends and how companies can leverage retail media presence for accelerated growth. Put up your feet, grab a cup of your favourite brew, and learn how to turn your audience into customers.
Merchant Business Growth Strategies in Delivery Apps with Catalina Salazar of Wolt
May 2, 2024 • 42 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Our special guest today is Catalina Salazar, Global Head of Retail Media at Wolt, a tech company that makes it easy to discover and get the best restaurants and shops delivered to home and the office. Together, she and Stuart explore merchant business growth strategies in delivery apps.
How to Thrive in the Omnichannel Measurement Era with Luis Martinez of EssenceMediacom
April 18, 2024 • 31 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Our special guest today is Luis Pedro Martinez, Head of E-Commerce for EssenceMediacom, a company committed to radically improving the value and relevance of advertising for the benefit of brands and consumers. Together, they explore the evolving landscape of omnichannel measurement and uncover insights that will shape the future of the industry.
Retail Media Moguls' Greatest Hits Compilation
April 5, 2024 • 25 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. We've had so many amazing guests on the podcast, including industry leaders sharing their insights, expertise, stories, and predictions on all things retail media. Today, we’ll be revisiting five of our special guests. So sit back, grab your favourite drink, and enjoy the countdown of the greatest hits.
Measuring Success: The Importance of Retail Media Analytics with David Pollet of Incremental
March 21, 2024 • 35 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Our special guest today is David Pollet, CEO at Incremental, who provides neutral retail media measurement with a focus on distinguishing causality from coincidence. Together, they discuss the ways Increment can measure the success of retail media assets, and explore where the technology is driving data insights now and in the future.
Exploring Non-Endemic Partnerships in Retail Media with Jeroen Wagenaar of MediaMarktSaturn
March 7, 2024 • 31 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Our special guest today is Jeroen Wagenaar, Head of Retail Media Consultancy (International) at MediaMarktSaturn, Europe’s leading consumer electronics retailer. Listen in as Jeroen delves into the strategies and growth of the company while emphasising the importance of data, transparency, and integration across all channels. He also touches on non-endemic partnerships, innovation in digital advertising, and their plans for expansion.
Innovations in In-Store Retail Media: A Conversation with Kayla Winstead, VP of Retail Media at Hy-Vee
February 22, 2024 • 34 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Our special guest today is Kayla Winstead, VP of Retail Media at Hy-Vee, a super-regional grocer based in the Midwest that offers everything from groceries to prescription refills under one roof. Join us as we explore key retail media touchpoints, including personalised experiences, data collection, in-store innovations, and tracking metrics. Kayla highlights the importance of data and personalisation in retail media and the potential for innovation in in-store marketing.
Leveraging the Benefits of a Customised Retail Media Network with Neilson Hall, Consultant and Retail Media Expert
February 9, 2024 • 31 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Our special guest today is Neilson Hall, who is a leading retail media consultant and EMEA Head of E-Commerce at IPG Mediabrands Commerce. Join us as we explore the potential of retail media and the challenges and opportunities it presents. Neilson shares his experience and background in the e-commerce and retail media industry and the journey to founding his own agency. We also discuss the concept of building a customised media network and the benefits it can bring.
Unlocking the Power of Retail Media: Insights from David Glaza, Founder and CEO of DIGITS Agency
January 25, 2024 • 31 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Today's special guest is David Glaza, Founder and CEO of DIGITS Agency, a retail media services provider for omnichannel grocery retailers and brands. Join us as we discuss the challenges faced by regional grocers, the importance of data science in retail, and the potential for innovation in in-store marketing. David also provides advice on setting up a retail media department within a mid-level grocery store. If you're interested in learning about the future of retail media and how data science can drive sales, this podcast is a must-listen.
Navigating the Cookie Apocalypse: Solutions for Retail Media from Jack Johnson of Ocado Retail
January 11, 2024 • 36 MIN
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson, brought to you by Platform 195. Today's special guest is Jack Johnson, Head of Supplier Services (Retail Data and Media) at Ocado Retail. Join us as we discuss the evolution of retail media, the importance of data and technology, and how Ocado is managing the challenges of the cookie apocalypse. Jack explains the need for collaboration between retailers, brands, and media agencies.
Rolling Back the Year: Retail Media Insights from Five Industry Leaders
December 22, 2023 • 33 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. We’re nearing the end of the year, and what better time to relive some of the highlights and priceless insights we’ve had on the show this season? Today, we’ll be revisiting five of our special guests. So sit back, grab a cup of your favourite beverage, and listen in.
Trends and Challenges in Retail Media with Roger Dunn, Retail Media Committee at IAB Australia
December 7, 2023 • 27 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Joining me today is Roger Dunn, a retail media leader and member of the Retail Media Committee at IAB Australia. Roger is a passionate leader and e-commerce consultant with over twenty years of experience building successful businesses and driving commercial outcomes across agency, ad tech, and consultancy roles. Together, we discuss the current state and future of retail media in Australia and the Asia Pacific region, highlighting key trends and challenges. We also share ideas on establishing the IAB Retail Media Committee and the importance of transparency and attribution in the industry. Roger advises businesses entering the retail media space and unpacks the evolving relationship between retailers and brands.
Double Exposure and Measurement Challenges in Retail Media: An Expert Perspective from Anders Hjorth of EPAM Systems
November 23, 2023 • 37 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Joining us today from Paris is Anders Hjorth, Retail Media Consultant at EPAM Systems. Anders is an advocate and expert in retail media, the author of five retail media reports, and someone who has led retail media initiatives across leading organizations. Tune in and listen as Anders shares his insights on the evolution of Amazon Advertising and the Amazon DSP, his report on the state of retail media in Europe, the challenges and opportunities it presents, and the attribution challenge in retail media. There is much more as this is just the tip of the iceberg!
A Peek Into the Retail Media Ecosphere in India: A Conversation with Akanksha Sinha from StarQuik
November 9, 2023 • 32 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Today, we are joined by a special guest from India, Akanksha Sinha. She is the Head of Brand Partnerships at StarQuik, a digital platform for your grocery needs. Akanksha walks us through the retail media marketing ecosphere in India and shares StarQuik’s retail media strategies that pivot around technology and data-driven decisions. She also touches on the future of retail media and the opportunities for collaboration between brands and online retailers.
Driving Consumer Engagement in the Retail Industry: Leveraging AI and Collaboration with Kate Gleysteen, Director of Media at PDC Brands
October 26, 2023 • 39 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Today, we welcome Kate Gleysteen, Director of Media at PDC Brands, for a deep dive into the challenges and opportunities in the retail media landscape. Join us to learn how the pandemic led to a transformational shift in consumer behaviour and a customer tilt toward e-commerce. We also explore the role of artificial intelligence (AI) in driving consumers to retailers and optimising messaging.
Harnessing the Power of Data in Retail Media: A Conversation with Henry Eccles at Google
October 12, 2023 • 29 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Our guest today is Henry Eccles, Head of UK Commerce and Global Partnerships EMEA at Google. Join us as we discuss the evolution of retail media and the importance of data-driven marketing strategies. Henry also shares insights on the challenges in attribution and measurement and the role of owned and operated inventory versus offsite media.
The Journey of Implementing a Retail Media Strategy: Insights from Tom Langley of John Lewis Partnership
September 28, 2023 • 41 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson and brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Today's guest is Tom Langley, a dynamic business leader with over eighteen years of leadership experience across retail media, digital marketing, and E-Commerce. Tom is the Head of Personalisation and Retail Media at John Lewis Partnership. We discuss the journey of JLP in embracing retail media, the challenges of articulating the retail media offering, and the products offered. Tom shares his insights on the importance of audiences, collaboration with brands, and the role of data and analytics in retail media.
Exploring the Revenue Potential in the Retail Media Market with Peter Bond, Strategic Partnership Acceleration Lead at Flywheel Digital
September 14, 2023 • 42 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Our guest today is Peter Bond, Strategic Partnership Acceleration Lead at Flywheel Digital. Join us as we discuss different touchpoints in the booming retail media market and the importance of building alliances and strategic partnerships.
Reimagining Buyer-Supplier Relationships with Retail Media: Insights from Colin Lewis, Advisor at Grace & Co
August 31, 2023 • 42 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Our guest today is Colin Lewis, Advisor at Grace & Co, an advertising services company that helps brands solve complex marketing problems. Join us as we delve into the transformative role of retail media, the changing dynamics of buyer-supplier relationships, and the challenges and opportunities in the industry. Colin provides valuable insights into the future of marketing, technological impact, and the power of data in brand building. Don't miss out on this engaging conversation!
The Role of Data and Technology in Retail Media: Insights from Anthony Bridges, Head of Platforms at Platform 195
August 31, 2023 • 38 MIN
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Our guest today is Anthony Bridges, Head of Platforms at Platform 195, a retail media solution and marketing company. Join us as we discuss the importance of technology data and strategic planning in building successful retail media offerings. Anthony also highlights the importance of understanding the supply base, organization, and customers.
Retail Media Moguls Trailer
August 25, 2023 • 1 MIN
Why does your brand need its own customised retail media strategy? What are the techniques that will appeal to your supplier partners, advertisers and customers alike? Welcome to The Retail Media Moguls Podcast Where we speak to thought leaders in the retail media space and share current and future trends and proven strategies that deliver desired business outcomes. Insights shared by our guests will help you scale revenues, increase profits and deliver efficient and effective campaigns that turn your audience into customers. Make sure to search for retail media moguls in Apple Podcasts, Google Podcasts, Spotify or anywhere else podcasts are found and follow us so you don’t miss any future episodes. Thanks for listening, and remember: "We will help you combine retail media strategies with intelligent marketing to accelerate the growth of your brand".