012: Recession Proof Your Business
November 13, 2022
You may have noticed the word recession is coming up more frequently lately. Whilst you can’t stop a recession, there are definitely things you can do to recession proof your business.
Although a recession can trigger damaging effects in your business, it also offers opportunities if you are prepared.
In this episode of the Next Level Influence Show, co-hosts Melanie Benson and Samantha Riley are joined by well-known experts in their respective fields - Dr. Darnyelle Jervey Harmon, Jackson Millan, and Nikki Rausch. They share insights and wise advice about how to recession-proof your biz.
You may have noticed the word recession is coming up more frequently lately. Whilst you can’t stop a recession, there are definitely things you can do to recession proof your business.
Although a recession can trigger damaging effects in your business, it also offers opportunities if you are prepared.
In this episode of the Next Level Influence Show, co-hosts Melanie Benson and Samantha Riley are joined by well-known experts in their respective fields - Dr. Darnyelle Jervey Harmon, Jackson Millan, and Nikki Rausch. They share insights and wise advice about how to recession-proof your biz.
Here are some of the highlights of this episode:
- Can a recession be good for business? (02:47)
- The strategy you can use to feel more confident during turbulent financial times (08:35)
- How to keep clients during a recession (10:17)
- Understanding the “SPICE Problems” and its impacts on professional and personal life (12:35)
- Three tips to avoid becoming a “zombie” business (16:38)
- The value of mindset and belief structures in recession-proofing your business (23:10)
Quotes:
"Success is 95% mindset and 5% skills. You can be taught anything you need to know, but first you have to have the right mindset." -Darnyelle Jervey Harmon
"A recession, high inflation or environments where stakes are raised is a universal tax for those who failed to act accordingly." -Jackson Millan
"Recession is a good time to pay really close attention to what are the biggest challenges to your clients because these are opportunities for you to capitalize on." -Nikki Rausch
"Most business owners retreat and pull back their marketing in a recession. But this is the best time to do exactly the opposite - be more visible and position yourself as the leader in your industry." -Samantha Riley
"There is always money available when you’re relevant and know how to showcase the problem you solve." -Melanie Benson
Resources:
- Get a copy of Nikki’s EBook - Closing the Sale: Simple Tips to Increase Your Confidence https://yoursalesmaven.com/ebook/
- Get access to Jackson’s Financial Performance Scorecard https://www.wealthhealthcheck.com.au/
- Learn how to get your service-based business on the path to millions, faster with Darnyelle's Move to Millions® Method https://darnyelle.com/qsg/
WHERE TO FIND DARNYELLE JERVEY HARMON
Podcast: https://www.drdarnyelle.com/podcast
Website: https://www.drdarnyelle.com
Instagram: http://www.instagram.com/darnyellejerveyharmon https://www.instagram.com/teamincredibleone/
WHERE TO FIND JACKSON MILLAN
Facebook: https://www.facebook.com/jackson.millan/
Instagram: https://www.instagram.com/the_wealthmentor/
WHERE TO FIND NIKKI RAUSCH
Website: https://yoursalesmaven.com
Facebook: https://www.facebook.com/yoursalesmaven/
Instagram: https://www.instagram.com/your_sales_maven/
Melanie Benson, host of Amplify Your Success Podcast
Samantha Riley, host of Influence by Design Podcast
Produced by Your Podcast Concierge