Empathy: The Key to Customer Centricity with Bérengère Chaintreau-Fuchs

Bérengère Chaintreau-Fuchs, previous Head of Customer Engagement and Panels at eBay, joins Sean McIver to discuss the importance of customer centricity and empathy in building a successful business, highlighting how to prioritise customer needs, establish two-way conversations, and embed customer centricity in company culture.

Self-describing as a consumer insights and product marketing leader with a passion for innovation, Bérengère has had an illustrious career across businesses such as eBay, Amazon, and Capgemini Consulting. Having built a unique blend of skills in consumer insights, data analytics, product development and marketing operations, Bérengère believes in customer-obsessed approaches to deliver growth to digital platforms.

With over twelve years in management consulting, and over twelve years driving customer satisfaction, affinity and advocacy, Bérengère has been a speaker at CHANNELX WORLD and Tamebay Live, as well as hosting an online workshop with eBay for Business UK.

Episode resources

Bérengère Chaintreau-Fuchs on LinkedIn

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