As you step into the world of leadership and start building your elegant empire, you need to be clear on what you want to be known for. The biggest problem experts experience is not having a clearly defined niche that allows them to stand out from everybody else. This hinders business growth and failure to resonate with the right clients. In this episode, I’ll discuss the four elements that can guide you to create a unique brand message and why they’re essential to scale your business. For full show notes and links - https://samanthariley.global/podcast/423/ Get your free copy of The Human Design Advantage - so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/ Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121 I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/ LinkedIn: https://www.linkedin.com/in/samriley/