Alt Marketing School
#111 - The secret ingredient of effective sales outreach with Arnaud Belinga
August 1, 2022
As everyone is talking about cold sales tactics and strategy, how can we pop into other people's DMs seeking relationships over ROI?
From finding key prospects to creating a journey through engagement, sales outreach is much more than "spammy emails". Or at least, we are here to show you that it can be.
As everyone is talking about cold sales tactics and strategy, how can we pop into other people's DMs seeking relationships over ROI?

Arnaud Belinga is the co-founder & CEO of Breakcold, a personalise sales outreach software. We'll discuss why you should personalise your emails according to your prospect's website or LinkedIn profile. Moreover, we'll look at how entrepreneurs and marketers can use the concept of cold sales to their advantage.

About Arnaud:
After studying for 7 years to become a Tax Lawyer, Arnaud Belinga decided to devote himself full time to what he loves: entrepreneurship - following initial successes on small projects. He documents his journey on LinkedIn and Twitter.

He's the co-founder & CEO of Breakcold - A personalized sales outreach software.

Website: www.breakcold.com
Linkedin: https://www.linkedin.com/in/arnaud-belinga

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Episode resources:
Tom Hunt on B2B marketing:listen here
Deliverability and email tactics: listen here

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