If It's Good Enough for the Queen, it's Good Enough for Sony, Brita & Rab - with Eddie Latham from Majority Audio & Velocity Commerce
April 12, 2023
Today’s guest began his marketplace journey on the playground; selling secondhand phones to supplement his pocket money. More than 20 years later, Eddie Latham is now using marketplaces at scale as a way to enable international expansion both for his own business, Majority Audio, and for clients of his agency Velocity Commerce. Majority Audio recently won the Queen’s Award for International Trade and Velocity helps companies such as Rab Clothing, Brita & Sony to manage their own marketplace presence.
In this episode, expect to learn:
- Eddie’s thoughts on the increasing number of marketplaces available to sellers
- What barriers face marketplace sellers when expanding internationally and how to overcome these
- How selling on marketplaces helped prepare Majority to add a B2B arm to their traditionally D2C business and enable the next step in their journey
- How you can emulate the private-label approach to optimising your product listings when your inventory is too large to deal with individual SKUs
And much more…
Today’s guest began his marketplace journey on the playground; selling secondhand phones to supplement his pocket money. More than 20 years later, Eddie Latham is now using marketplaces at scale as a way to enable international expansion both for his own business, Majority Audio, and for clients of his agency Velocity Commerce. Majority Audio recently won the Queen’s Award for International Trade and Velocity helps companies such as Rab Clothing, Brita & Sony to manage their own marketplace presence.
In this episode, expect to learn:
- Eddie’s thoughts on the increasing number of marketplaces available to sellers
- What barriers face marketplace sellers when expanding internationally and how to overcome these
- How selling on marketplaces helped prepare Majority to add a B2B arm to their traditionally D2C business and enable the next step in their journey
- How you can emulate the private-label approach to optimising your product listings when your inventory is too large to deal with individual SKUs
And much more…
For an eCommerce business looking to succeed on Amazon, there are almost unlimited resources to help you.
But what about marketplaces beyond Amazon?
In this podcast, we talk to successful marketplace sellers, industry experts, marketplace insiders and more, to help you build a healthy, scalable & diversified marketplace business.
Expect to learn:
But what about marketplaces beyond Amazon?
In this podcast, we talk to successful marketplace sellers, industry experts, marketplace insiders and more, to help you build a healthy, scalable & diversified marketplace business.
Expect to learn:
- Which marketplaces exist beyond Amazon, around the world
- Which marketplaces are worthwhile for your category
- How you can expand to new marketplaces beyond Amazon
- How to turn your Amazon business into a marketplace business
Marketplace Jungle is brought to you by eCommeleon, your PIM for marketplaces.
Your host is Jesse Wragg, Co-Founder & Managing Director at eCommeleon.