Hold on to your hats, good people, I'm here to preach some home truths from a copywriting perspective. Despite what you have grown up being told, I don't believe website sliders are actually necessary and in some cases could even be doing more harm than good. The reasons? Let me break them down for you. *** This episode is brought to you by one of my favourites, Fiona Fell. Website maintenance isn't the sexiest of topics, but just like you need to grab a bite to eat and jump in the shower regularly, your website needs to be cared for too; to keep it ready and open for business. It's fundamental to the success of your business, and you want peace of mind that it will be up and available for your audience 24/7 - without interruption. More and more websites are getting hacked and attacked, including the big players like Twitter and Facebook as well as millions of small businesses every day. One of my favourite website geeks (she's self-labelled, so it's OK for me to call her that), Fiona Fell, offers WordPress Website Care Plans that save you time and headaches, give you peace of mind, and boost your website performance. Site management and security is no longer an option, it's a MUST. Don't wait until it's too late. Pick the WordPress Website Care Plan from Fiona Fell that suits your business best, and get: · No lock-in contracts · Priority support · Tech rescue · Daily monitoring · Backups and recovery, and · A 90 day money back guarantee And why do I love her so much? She's a pro at taking website techery and explaining it in jargon-free, plain English - so you can leave the geekiness to her and simply have a website that works for you. Visit getwphelp.com to find out more! *** Want to start working on your own Brand Voice? Use the code: SOCRISPPODCAST to get 15% off your Brand Voice Development workbook right here.