"Brian Johnson is the Co-founder of the E3 Association with branches such as E3 Firearms, E3 Camping, E3 Overland, and E3 Off-road. It all started when he noticed a lack in the market when he was looking for help in activities that he wanted to do with his family. This sparked an idea in Brian that has led to major success.
• Bringing human touch back into this digital world.
• From 200 members 5 years ago to 10,000 members.
• Find someone who is an expert in things you are interested in.
• If you have an interest – Go, do it!
• hardest part is finding the right people.
• Sending shockwaves throughout the industries.
TIME-STAMPED SHOW NOTES: [3:14] Human back in digital content. [6:22] Retention is key driver. [14:24} First step forward.