Danny Warshay is the executive director of the Nelson Center for Entrepreneurship at Brown University, and a long-time friend. He dropped by to talk about how to apply his Entrepreneurial Process to lifestyle and habit change. Neither of us knew exactly what we would discover when we began speaking, although we both had hunches that there was direct applicability somehow, some way. We talked about viewing our “problems” from the perspective of “treasure hunt” rather than shame. Danny shared his philosophy of finding problems worthy of solution via the tools and mindsets of anthropology.