Welcome to the podcast! In this episode, Swapna is sharing the 3 sneaky ways your EGO might be hindering your messaging and marketing efforts.

2. Not meeting your clients where they are

Many entrepreneurs make the mistake of ONLY  talking about what their clients need, rather than what they want. While it's important to address the deeper needs of your clients, it's also important to understand their immediate desires.

By giving your clients what they want in your messaging and combining it with what they need in your offers, you create a compelling and irresistible offer.

3. Talking about your process more than the outcomes your clients want

Your process is what your clients need, while the outcomes are what they want.

Don't solely focus on the features, time frames, or methods of your programs.

Connect your process to the desired outcomes to increase the perceived value of your offer.

By clearly communicating how your process leads to the outcomes your clients want, you position your offer as a no-brainer and increase its value.

Subtle changes in your messaging can make a significant difference in how your audience perceives your work.

The Profits in Progress VIP day offers a strategic consulting and mentoring opportunity to analyze and enhance your overall strategy, product suite, messaging, content, sales, and marketing plan.

With expert guidance from Swapna, you can leverage your offers, time, and expertise to maximize profits in the next 6-12 months. Only ONE spot remaining at the introductory pricing. 

Book your VIP DAY here : https://swapnathomas.thrivecart.com/profits-in-progress

Know me more at www.swapnathomas.com

Work with me 1:1 https://swapnathomas.com/private-coaching/

Connect with me at www.instagram.com/theswapnathomas

And if you liked any bit of this episode, show me some love and follow this Brave Marketing Podcast