Leveraging Customer Relationships to Build Authentic IoT Products with Dave Crosby, Co-founder, and CMO at WyzeLabs
November 10, 2022
In this episode of IoT Podcast: Over the Air, Ryan Prosser, CEO of Very is joined by Dave Crosby, Co-founder, and CMO at WyzeLabs. They talk about how small brands can leverage evolving market dynamics to take on big brands, achieving business success for budget-friendly IoT cameras, and approaches to customer relationships toward building successful products.
Dave's IoT Hot Take
In this episode of IoT Podcast: Over the Air, Ryan Prosser, CEO of Very is joined by Dave Crosby, Co-founder, and CMO at WyzeLabs. They talk about how small brands can leverage evolving market dynamics to take on big brands, achieving business success for budget-friendly IoT cameras, and approaches to customer relationships toward building successful products.
In this episode of IoT Podcast: Over the Air, Ryan Prosser, CEO of Very is joined by Dave Crosby, Co-founder, and CMO at WyzeLabs. They talk about how small brands can leverage evolving market dynamics to take on big brands, achieving business success for budget-friendly IoT cameras, and approaches to customer relationships toward building successful products.
Crosby left his job at Amazon, watched his daughter Claire become a mini-celebrity with more than a million subscribers on YouTube and two million followers on Facebook, helped her land television and movie appearances, competed himself as a singer on ‘The Voice’, and co-founded a tech company that sells smart-home budget-friendly IoT products.
They cover:
👉 [01:39 - 02:20] - What is WyzeLabs all about?
👉 [03:05 - 07:55] - The narrative behind WyzeLabs founding
👉 [08:47 - 09:20] - Selecting the right product to focus on
👉 [09:35 - 11:25] - The role of customer relationships in product success
👉 [12:27 - 14:05] - Getting Wyzelabs running from level zero
👉 [16:10 - 19:45] - Dealing with too low margins
👉 [21:00 - 21:45] - Achieving profitability with products at scale
👉 [21:45 - 25:27] - Ensuring the business survives
👉 [27:11 - 28:14] - Deciding between SaaS and current business model
👉 [29:27 - 34:20] - What’s next for WyzeLabs
If you’re interested in understanding the trajectory of IoT evolution, tune into this episode of IoT Podcast: Over the Air.
Subscribe here:
👉 YouTube: https://bit.ly/3tYPLQI
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And connect with Dave here:
👉LinkedIn: https://www.linkedin.com/in/crosbydave
👉 Website: http://www.wyze.com
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Buyers Guide - How to Choose the Right IoT Company: Very
Buyers Guide - How to Choose the Right IoT Company: Very