Sales Team Rescue with Jeremy DeMerchant
Unlocking College Funding Strategies with Brian Appleton and Sean Thomas from the Parents College Planning Network
January 22, 2024
In Episode 136 of "Sales Team Rescue," host Jeremy DeMerchant invites Brian Appleton and Sean Thomas, co-founders of the Parents College Planning Network, to discuss innovative strategies for college funding. The episode provides a deep dive into the creation and benefits of college refund plans, which help parents reclaim substantial portions of college expenses tax-free. Brian and Sean share their personal journeys and how they leveraged life insurance as a dynamic tool for financial growth, previously accessible only to the wealthy. This engaging conversation is crucial for parents facing the financial challenges of college planning and sales professionals seeking smart financial strategies. The episode also explores the importance of financial literacy, especially for high-income professionals. The "Lightning Round" adds a personal touch, offering insights into the guests' inspirations and daily practices. Concluding with actionable steps for listeners interested in the Parents College Planning Network's services, this episode is a compelling blend of financial advice and personal development, encouraging a proactive approach to college funding and financial planning.
Episode Summary:

In this thought-provoking episode of Sales Team Rescue, Jeremy DeMerchant engages in a detailed exploration with Brian Appleton and Sean Thomas. Their groundbreaking initiative, the Parents College Planning Network, is dissected, revealing its profound impact on how parents can economically navigate the daunting task of funding their children's college education. This conversation delves into the innovative strategies behind college refund plans, offering a fresh perspective on securing a child's educational future while ensuring financial stability.


Detailed Discussion Points:

  1. Introduction to the Guests:
    • The episode begins with a warm introduction of Brian and Sean, emphasizing their unique position as co-founders of the Parents College Planning Network.
  2. Concept of College Refund Plans:
    • Jeremy discusses the concept of college refund plans, a critical aspect of the network's approach to helping parents manage college expenses.
  3. Personal Journeys of the Founders:
    • Brian shares his poignant personal story, underscoring how early life experiences shaped his professional path.
    • Sean reflects on his finance background and his quest for creative and risk-averse financial solutions.
  4. Mission of the Organization:
    • Insight into the foundational philosophy of the organization, focusing on their commitment to aiding parents in the complex journey of college planning.
  5. Financial Strategies and Life Insurance:
    • An in-depth look at how traditionally wealthy-exclusive financial strategies are now accessible to a broader audience.
    • The role of life insurance in college and retirement planning is examined, highlighting its versatility as a financial tool.
  6. Guidance for Sales Professionals:
    • Brian and Sean offer targeted advice for sales professionals on effective financial planning for their children's education and their own retirement.
  7. Implementation Process:
    • The procedural steps for parents interested in their services are outlined, emphasizing the criticality of proper strategy execution.
  8. Lightning Round:
    • A segment featuring personal reflections from Brian and Sean, including their inspirations, influential books, and unique daily habits.
  9. Concluding Thoughts:
    • The episode wraps up with final remarks from the guests and how to connect with the Parents College Planning Network for further information.

Relevant Resources:


Connect with Us:
Not in the mood to just listen? You can also watch the episode on our Youtube channel.
Tune in to Sales Team Rescue now.

Learn more at SalesTeamRescue.com