Talk Time: The Contact Centre Podcast
Achieving a Seamless Customer Experience with Chatbots: Expert Advice from Tim Farrell of Direct Line
December 27, 2023
Tim Farrell, the Business Transformation Manager at Direct Line, joins Sean McIver to discuss the limitations and benefits of using chatbots for an enhanced digital customer experience.
Tim Farrell, the Business Transformation Manager at Direct Line, joins Sean McIver to discuss the limitations and benefits of using chatbots for an enhanced digital customer experience.

Tim Farrell, Direct Line's Business Transformation Manager, plays a key role in introducing innovative features and enhancing solution performance. Before his current role, Tim served as a digital engagement analyst at Sabio, delivering performance enhancements and expanded SaaS usage for a diverse portfolio of clients in the UK and globally. Tim's efforts were also instrumental in Three's complaint-reporting capability to comply with new Ofcom regulations.



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