41. Today we speak with JOE FRIEL & JIM RUTBERG about their new and very timely book RIDE INSIDE
In this episode, you will learn: The background of these amazing GURUS in Cycling: Joe Friel & Jim Rutberg. We will also be talking about their very timely cycling training book RIDE INSIDE, which helps the new cyclist navigate the online cycling training scene.
Meet your GUESTS:
THE UNCUT VIDEO Version of our interview on YouTube: https://youtu.be/W4-WL5vGoU8
Meet your GUESTS:
BOOK: RIDE INSIDE
Amazon Book: https://amzn.to/3c9KCMv
Amazon Audible (FREE with a Trial): https://amzn.to/30jfTHz
Code for 15% off: VPFIRST
Joe Friel is a life-long athlete and has a master's degree in exercise science. He has trained and conferred with amateur and professional endurance athletes from a wide variety of sports since 1980. Based on this experience he cofounded TrainingPeaks.com in 1999 with son Dirk Friel and friend Gear Fisher. He currently coaches only a few athletes. He mostly focuses on training emerging top-level coaches on best practices in preparing endurance athletes for competition. This regularly takes him to coach seminars around the world. He also consults with corporations in the sports and fitness industry and with national Olympic governing bodies worldwide. His Training Bible books for road cyclists, mountain bikers, and triathletes are used by several national sports federations to train their coaches.
Friel’s philosophy and methodology for training athletes were developed over more than 40 years and is based on his strong interest in sport science research and his experience training hundreds of athletes with a wide range of abilities. His views on matters related to training for endurance sports are widely sought and have been featured in such publications as VeloNews, Bicycling, Outside, Runner’s World, Women’s Sports & Fitness, Men’s Fitness, Men’s Health, American Health, Masters Sports, The New York Times, Triathlete, 220, and many more.
Jim Rutberg is the owner of Rutberg Communications and has been an athlete, coach, content creator, and communications specialist in the outdoor sports, endurance coaching, and cycling event industries for more than 20 years. He has helped promote national and international event brands, and written and ghostwritten thousands of web and magazine articles. Along the way, he has co-authored nine books on training and sports nutrition for cycling, triathlon, and ultrarunning, most recently "Ride Inside" with Joe Friel. His books also include "The Time-Crunched Cyclist" and "Time-Crunched Triathlete" with Chris Carmichael, and "Training Essentials for Ultrarunning" with Jason Koop. The core motivation behind Jim’s work is to help events, brands, and coaches inspire people to improve fitness, lead healthy lifestyles, and perform at their best.
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