Links referenced in this podcast can be found online at https://jimperson.com/20. 

 

We start the podcast with news about podcasting from Podcasting Today, which revealed that the number of podcast titles and episodes have increased by nearly 200% each over the last two years (2 million and 92 million, respectively), and over 50% of daily podcast consumers listen more often and to more titles, adding to the potential of increased audience reach.

 

This week's tip is from Nick Nimmin about making the most of your video on YouTube.

 

In news, consumers adjust grocery habits as prices climb; the New York Post reports that Elon Must is generating more online buzz than Rhianna or even Britney Spears; and from Protocol we learn that AI can only go so far in making the web more accessible for people with disabilities. Meanwhile, Netflix tells employees that ‘if you don’t like out content, you can quit,’ YouTube launches expanded test of channel gifting, women are joining sports betting apps at a faster rate than men, and LinkedIn’s ‘funny’ reaction looks to be getting closer to release.

 

This week's featured tools are Robinize and Podcast Details, while the "Friday Freebie" is the Sprout Social Index, U.S. Forecast.

 

And for our "bonus" content is about TikTok, specifically that U.S. TikTok users will spend more time with the social media platform this year than YouTube users will spend on YouTube. 

 

Please follow, like or subscribe and leave a rating or review in your favorite podcast app. You might also want to sign-up for my weekly TNT Report e-newsletter for even more tips, news and tools at jimperson.com/tnt.

 

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