Yellowbird returns a year later to catch up on what is happening with the business. This time both Co-Founders are in the conversation, Michael Zalle and Michelle Tinsley. If you are a safety and health consultant or a company looking to hire a professional, this is a can't miss episode! Use code "SHELDON1558" Michael Zalle is the Founder and CEO of YellowBird. He is responsible for creating, building, and launching new concepts and companies, resulting in multiple successful exits over a 25-year tech career. He has built a career through a unique balance of commercializing novel business models, operationalizing innovative technologies and platforms, rapidly scaling operations and building market-shaping ecosystems. Michael’s companies and purpose are ever focused on serving others. Whether it be satellite systems for First Responders, environmental products for flood and spill response, or time and economic support for difference-making organizations, Michael believes in “doing well while doing good.” Michael’s college journey began at San Francisco State University and completed at Pepperdine University Graziadio Business School while working full time and traveling at age 19. As a lifelong member and mentor for the Amputee Coalition of America, he enjoys the time he’s able to invest in mentoring kids with physical challenges. Married 20 years with two children, Michael spends most of his free time at lacrosse or soccer games chasing balls, applying band-aids, and handing out snacks. He enjoys traveling and engages in a variety of sports including golf and tennis; he ranks himself an incredibly average golfer and perhaps even worse tennis player. Michelle Tinsley is the Co-Founder and COO of YellowBird. Prior to founding YellowBird Michelle served as CEO of Tinsley Retail Insights- a consulting firm helping retailers drive actionable innovation to compete with digital disruption, which she formed in January 2018. Michelle has been an angel investor in the Arizona Technology Investors since 2013 and also serves on the Board of Directors for QuikTrip. Michelle has served in a variety of roles over a 26-year career at Intel including 18 years in Finance with her last role as the mini “CFO” of what is today’s IOT business. She then served 6 years in General Management/strategy roles and 9 months in Sales Leadership. On the personal side, she received her Bachelor’s Degrees from the University of Oregon in Marketing & Finance, and an MBA from Arizona State University. She is happily married with two sons, they enjoy hiking as a family on the weekends.