Making Sales Social Podcast
Bob Burg - Building “Know, Like, and Trust” Relationships
April 12, 2022
Our hosts Brynne Tillman and Bob Woods are graced with the presence of Bob Burg, the bestselling co-author of The Go-Giver, who shares the value of creating “know, like, trust” relationships with your prospects. Listen as they explore what it means to cultivate relationships on social media platforms and how it can happen quickly if the timing is right, and as long as you approach it with a long-term perspective. Discover the power of becoming a “go-giver” and what benefits you can reap from shifting your focus from getting to giving, by taking the spotlight away from yourself, placing it on the other person, and providing them with immense value.
Check out Bob’s website at burg.com.