The Secret to Growing Your Business Effortlessly with Laurie-Ann Murabito
October 22, 2020
This week Jeremy interviews Laurie-Ann Murabito. Laurie is a Business Coach and Speaking Strategist. She's a two time best selling Author and a Professional Speaker. Today, she focuses on helping small business owners leverage the platform to get visible, attract high-end clients and monetize their intellectual property. She says she's a reformed painfully shy gal who left her corporate job with no business plan, no business skills and was forced to present at business meetings and coincidentally attracted a few clients and stumbled upon the secret to growing her business effortlessly. Because of speaking she replaced her corporate income within three months.
This week Jeremy interviews Laurie-Ann Murabito. Laurie is a Business Coach and Speaking Strategist. She's a two time best selling Author and a Professional Speaker. Today, she focuses on helping small business owners leverage the platform to get visible, attract high-end clients and monetize their intellectual property. She says she's a reformed painfully shy gal who left her corporate job with no business plan, no business skills and was forced to present at business meetings and coincidentally attracted a few clients and stumbled upon the secret to growing her business effortlessly. Because of speaking she replaced her corporate income within three months.
In this episode you’ll hear:
- why speaking matters, especially in the sales process.
- how a business owner can most efficiently add speaking engagements to their business
- how to show up in a way that brings authority
- the “sandwich” formula Laurie uses when preparing for a presentation
- how to know how to gauge if an offer is appropriate for an audience
Quotes
“speaking is the gift that keeps on giving”
“a presentation is like a sandwich”
“speaking is like doing a group sales call”