The Dental Economist Show
Creating a Winning Culture in Dentistry with Kristi Casey of Rock Dental Brands
February 22, 2024
In this episode of The Dental Economist Show, host Mike Huffaker is joined by Kristi Casey, CEO and COO of Rock Dental Brands. Tune in as they discuss how to build winning teams, emphasize the importance of setting big goals, and explore the challenges of leading at scale. Kristi also shares insights into growth, patient acquisition, and marketing strategy.
In this episode of The Dental Economist Show, host Mike Huffaker is joined by Kristi Casey, CEO and COO of Rock Dental Brands.


Join them as they: 


Kristi is the CEO and COO of Rock Dental Brands, a company designed to help clinics thrive by providing centralized practice management services, allowing dentists and specialists to concentrate solely on patient care. Before working for Rock Dental Brands, she was COO of First Orion, and spent over eighteen years in various roles at Verizon. Kristi is also a renowned keynote speaker.

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Episode Highlights:

01:59 - 04:12 - Building a Winning Team and Creating a Winning Culture

07:45 - 11:36 - Whether to Hire from Within 

16:19 - 18:25 - The Value of Mentorship 

32:54 - 35:42 - The Components of Leading at Scale

42:30 - 45:42 - Patient Acquisition



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