High-Converting Sales Copy w/Jenn Robbins
December 2, 2020
This week Jeremy interviews Jenn Robbins. As a conversion copywriter Jen Robbins supports established women business owners with high converting sales funnels, eye-popping website copy and solid strategy and coaching. Getting them qualified leads, subscribers and sales that get them one step closer to epic wealth, and the lives that they deserve. Now she also lives with her family in a zero stoplight town in Oklahoma. But that doesn't stop her from working with clients all over the globe.
This week Jeremy interviews Jenn Robbins. As a conversion copywriter Jen Robbins supports established women business owners with high converting sales funnels, eye-popping website copy and solid strategy and coaching. Getting them qualified leads, subscribers and sales that get them one step closer to epic wealth, and the lives that they deserve. Now she also lives with her family in a zero stoplight town in Oklahoma. But that doesn't stop her from working with clients all over the globe.
In this episode, you’ll hear:
- The role that copy plays in conversion.
- The questions a professional copywriter will ask versus what someone who is doing their own copy might not think of or know.
- The trend that marketing is taking recently known as the Bro Marketing effect and how it is spilling over into copy.
- How Jenn recommends a sales rep approach email copy.
- What's the number one thing that you can use from a copy perspective to increase your conversions.
- What's the fastest path for a business owner, to make a shift?
Quotes
“There's a certain authenticity that's lacking right now in marketing, and even that word has been overused.”
“It's getting very difficult because everybody wants to sell the same thing, using different words, that all mean the same thing.”