Alain Visser is the founder and ex-CEO of Lynk&Co. (CEO at the time of the recording.) He brings over 35 years of global automotive executive experience which we dive into, going from mobility, design and launching a new brand in a more traditional environment.

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Where to find Alain:
LinkedIn: https://www.linkedin.com/in/alain-visser/
Instagram: https://www.instagram.com/alain_visser/
Website: https://www.lynkco.com/en
Lynk&Co Instagram: https://www.instagram.com/lynkco/

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Timestamps:

00:00 Introduction
02:49 Selling cars all his life
07:14 Alain’s relationship with his GGUTT
09:06 Starting a brand
11:18 Recruiting people for a nameless brand
14:12 The design of the business
17:35 The concept of car sharing
20:51 Italy: a big market for cars
22:37 Ideal customers for Lynk&Co
24:57 Lynk&Co’s presence and ambitions
25:49 Discovering new things
28:26 Venture building
31:47 Opinion on Elon Musk
34:57 Experience cannot be copied
38:02 Alain’s biggest piece of advice

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