Beyond Curious ™ (formerly 7-Figure Millennials)
#95: Positioning Lessons From A Former Rocket Scientist Who’s Also Helped Her Clients Increase Sales By $2B… w/ Dorina Lanza
August 16, 2022
When I first read Dorina’s bio, my immediate reaction was: “WTF.” Dorina has been a… - Rocket scientist at Draper Lab [MIT] - Medical Physicist at Rhode Island Hospital - Adjunct faculty at Northeastern University - Mathematics and Business School … not to mention also being a competitive sailor, a certified pistol instructor, tactical range officer, ski instructor, and pyrotechnician. Oh. And she was also a consultant who has helped her clients increase sales by $2B. In today’s episode, you’ll get some of Dorina’s KEY insights on how to position yourself and your business to charge premium prices… banking on her incredibly eclectic background.