Creating effective sales strategies are crucial for boosting income and nurturing business expansion. When executed correctly, these strategies open up the door to more possibilities and bring your business closer to potential customers who are the right fit. In this episode, I walk through the key concepts that really caught my attention from the discussion I had with Patrick Galang in episode 90: The Power of a Solid Sales System for Entrepreneurs. Patrick, an expert in building sales teams and optimising sales processes has given me a fresh perspective on how I see sales strategies. In our insightful conversation, he gave emphasis on the power of using testimonials, how to set up correct payment structures, mitigating sales mistakes, and the importance of financial forecasting. These strategies help mould your sales process into the best possible shape to handle both the prospect and sales team’s expectations and demands. I am thrilled to share these learnings from my good friend, Patrick, and for you to see how they hold the potential to elevate your business to new heights of success.