Sanyin Siang is a CEO Coach, Author, and the Executive Director of the Fuqua/Coach K Center on Leadership & Ethics (COLE) at Duke University. In other words, quite a big deal. When I reached out to Sanyin and asked her to appear on the podcast, I had two audiences in mind. First, plant-based entrepreneurs like myself. (Actually, as a co-founder of a startup, I just kind of wanted to pick her brain.) Second, anyone who wants to grow anything new in their life. A new habit. A new lifestyle. A new identity as a healthy person. The conversation ping-ponged between these levels. I hope you find it useful, whatever idea or venture is bubbling within you.